Responsibilities:

• Key focus is Google ads: generated leads that result in fitments at a good cost.Research, develop and execute lead generation and e-commerce campaigns on Google AdWords, Facebook, and other digital platforms.Analyze campaign data to identify areas for improvement and implement solutions.Conceptualize and create engaging content that will build a community and elevate our brand.Proactively test new ideas and different messaging to find the secret recipe for effective communication with our audience.Set up tracking to monitor the performance of campaigns and traffic to landing pages and website.Work alongside the sales team to boost lead performance.Perform other duties as assigned.