Digital Marketing Specialist at Community Eldercare Services, LLC

Tupelo, Mississippi, United States -

Full Time

Start Date

Immediate

Expiry Date

24 Apr, 26

Salary

0.0

Posted On

24 Jan, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Marketing, Social Media Management, Content Creation, Reputation Management, Email Communications, SEO, Photography, Videography, Brand Consistency, Performance Tracking, Community Engagement, Audience Segmentation, Healthcare Marketing, Senior Living, Online Presence, Cohesive Strategy

Industry

Description

Description Community Eldercare Services is looking for a Digital Marketing Specialist to help us promote our brand and communicate our Mission, Vision, and Values across each of our locations. The Digital Marketing Specialist will be responsible for executing a cohesive digital strategy that drives awareness and trust for Community Eldercare Services. This role serves to ensure each location has a vibrant online presence that reflects its unique community while adhering to organizational standards. Duties and Responsibilities Multi-Location Social Management: Develop and execute daily content calendars for various locations, highlighting resident life, staff milestones, and community events. Reputation Management: Monitor and respond to guest and family reviews across Google, Facebook, and senior care directories to maintain a positive brand image. Email & Family Communications: Coordinate monthly newsletters and seasonal updates for families and referral partners using audience segmentation. Website & Directory Maintenance: Update location-specific web pages (hours, services, amenities) and manage local business listings to ensure SEO accuracy. Content Creation: Visit locations regularly to capture high-quality photography and videography that tells the "heart" of our care stories. Brand Consistency: Ensure all digital assets across social, email, and web align with the tone, empathy, and professionalism of Community Eldercare Services. Performance Tracking: Report on engagement trends, click-through rates, and lead generation from digital campaigns. Requirements Education & Experience BS/BA in Marketing, Communications, or a related field (or equivalent experience) required. Proven experience in social media management and digital content development. Prior experience in healthcare or senior living is a plus but not required. Our mission is to reconnect people to life through individuals serving individuals. We are dedicated to providing compassionate and personalized care for those we serve. Our team is committed to ensure the well-being and comfort of every resident. We believe in creating a welcoming, supportive environment that feels like home. At Community Eldercare Services, our core values are: COMPASSION HONESTY ACCOUNTABILITY RELATIONSHIPS TRUSTWORTHINESS Community Eldercare Services originated from a profound belief that caring for others during their most vulnerable years is what we as individuals are called to do. Psalms 71:9 tells us, “Do not cast me away when I am old; do not forsake me when my strength is gone. Community Eldercare Services began through a strategic vision centered around connecting people to life. Our approach aims to maximize the quality of life and well-being of our residents while fulfilling their individual needs and promoting purposeful living. At Community Eldercare Services, our team has the opportunity every day to connect with someone and to reconnect them to their previous life and their passions. Community Eldercare Services is an equal employment opportunity employer and prohibits discrimination on the basis of race, color, religion, national origin, pregnancy, sex, age, handicap, disability, political affiliation, marital and veteran status, genetic information, or any other category protected by federal or state law.

Responsibilities

The Digital Marketing Specialist will develop and execute a digital strategy to enhance brand awareness and trust across multiple locations. Responsibilities include managing social media, reputation, email communications, and content creation to ensure a vibrant online presence.