Roles & Responsibilities

We are looking for an experienced Google Ads Specialist & SEO Executive to join our team. The ideal candidate should have strong knowledge of search engine optimization, Google Ads campaign management, keyword research, website ranking improvement, and lead generation strategies.

Desired Candidate Profile

• Manage and optimize Google Ads campaigns for lead generation and conversions.
• Plan and execute SEO strategies to improve website rankings on Google.
• Conduct keyword research for SEO and paid campaigns.
• Optimize website pages, meta titles, descriptions, headings, and content.
• Monitor campaign performance and prepare regular reports.
• Improve website traffic, conversion rate, and quality of leads.
• Perform competitor analysis and identify growth opportunities.
• Manage on-page SEO, off-page SEO, and technical SEO basics.
• Track results using tools such as Google Analytics, Google Search Console, and Google Ads Manager.
• Coordinate with the content, design, and marketing teams to improve campaign performance.

Requirements:

Minimum 1–2 years of experience in SEO and Google Ads.

Strong understanding of Google Ads, Search Ads, Display Ads, and lead generation campaigns.

Knowledge of SEO tools and keyword research tools.

Experience with Google Analytics and Google Search Console.

Ability to analyze data and improve campaign performance.

Good communication and reporting skills.

Basic knowledge of website platforms such as WordPress is an advantage.

Preferred Skills:

• SEO content optimization.
• Landing page optimization.
• Conversion tracking setup.
• Meta Ads knowledge is a bonus.
• Basic understanding of HTML, website structure, and technical SEO.