Our consumer marketing team at Fortum is looking for a talented web master / digital marketing specialist. In this role, you are responsible of editing our fortum.fi consumer website built in Contentful, working closely together with the marketing lead and e-commerce team. Additionally, you will be working on our digital marketing campaigns together with your Nordic colleagues. The role is involved in media planning, digital marketing and ensuring our website supports the external marketing efforts and key business goals. You will be working closely with a media agency and internal creative team.

• The primary duties involve strategizing and implementing marketing initiatives to boost brand visibility, drive targeted web traffic and enhance sales.
• This includes planning and executing comprehensive digital and social and offline campaigns across all channels, alongside monitoring and refining our advertising efforts for optimal performance.
• Work together with marketing lead on execution of diverse marketing campaigns & activities for all consumer customer
• Collaborate with the Nordic team and our media agency to strategize and implement comprehensive digital campaigns, optimizing digital advertising efforts.
• Explore innovative channels to engage potential consumer customers
  This position is located at Fortum headquarters in Espoo. Occasional travel can be expected.