DRIVE DIGITAL IMPACT AS OUR DIGITAL MARKETING SPECIALIST

Join our passionate Marketing team in a hands-on role where creativity meets performance. As Australia’s only locally-owned cinema chain, we’re all about entertaining and delighting guests and now we need your digital expertise to help us take that to the next level online. If you’re equal parts strategist and doer, and love fast-paced environments, this is your starring role.

WHY THIS ROLE?

As our Digital Marketing Specialist, you will:

• Be the driving force behind our eCommerce and digital growth – shaping strategy and delivering daily execution.
• Lead our digital presence across search, social, and content to boost awareness, engagement, and (most importantly) sales.
• Own our online store environments – ensuring everything is optimised, on-brand, and primed for performance.
• Enjoy exclusive team benefits, from cinema discounts to working in a creative and entertainment-fuelled culture.
• Develop your career in a role that gives you real ownership and room to grow.

ABOUT THE ROLE

As Digital Marketing Specialist, you will:

• Manage and optimise our eCommerce website – from product content and UX to conversion tracking.
• Deliver and continuously improve SEO and SEM strategies that drive visibility and sales.
• Lead social media – including Meta, Instagram, TikTok, and LinkedIn – using scheduling tools to stay on track and on-brand.
• Work alongside our partnership teams to bring exclusive campaigns to life across our digital ecosystem from development of goals and execution to performance reporting.
• Analyse digital channel metrics (Google Analytics, SEMrush Meta Ads Manager, etc.) to understand what’s working and where to pivot.
• Create and maintain a strategic digital marketing plan - while staying agile enough to roll up your sleeves and execute.