Digital Media Specialist at Satellite Office

Pasig, Metro Manila, Philippines -

Full Time

Start Date

Immediate

Expiry Date

25 Feb, 26

Salary

0.0

Posted On

27 Nov, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Programmatic Advertising, Ad Operations, Performance Marketing, Paid Media Execution, Campaign Trafficking, Creative QA, Analytical Skills, Communication Skills, Attention to Detail, Problem-Solving Skills, Audience Targeting, Bidding Strategy, Media Efficiency, Compliance Management, Creative Implementation, Reporting

Industry

Outsourcing and Offshoring Consulting

Description

We are looking for a Performance Media Manager / Programmatic Specialist who will be responsible for the end-to-end setup, execution, optimisation, and reporting of digital performance campaigns across major ad platforms and DSPs. This role ensures high-quality campaign activation, creative implementation, pacing and optimisation, and accurate reporting. You will work closely with a global performance media team to deliver best-in-class results, maintain compliance, and support revenue growth through operational excellence. Key Responsibilities 1. Creative Trafficking & Asset Management Upload, traffic, and QA digital creatives including display, video, native, and rich media formats. Ensure all creatives meet platform specifications, tracking requirements, and pass audit/compliance checks before launch. Troubleshoot creative delivery issues and coordinate fixes to avoid campaign delays. 2. Campaign Setup & Activation Build accurate campaign structures across DSPs and advertising platforms (e.g., DV360, The Trade Desk, Amazon DSP, Meta, Google Ads). Apply correct audience targeting, bidding strategy, pacing rules, and tracking parameters. Follow internal best practices and QA checklists to ensure flawless launch execution. 3. Campaign Management & Optimisation Monitor daily pacing, delivery, audience performance, and media efficiency. Execute optimisations based on KPIs — including bid adjustments, creative rotation, targeting refinement, and inventory strategy. Resolve under-delivery issues and mitigate revenue risks through proactive adjustments. Ensure campaigns stay on track with timelines, budgets, and performance goals. 4. Reporting & Insights Prepare mid-campaign and post-campaign performance reports. Provide clear insights, recommendations, and analysis to strengthen future media strategies. Set up and maintain dashboards, preview links, screenshots, and proof-of-execution documentation. 5. Compliance & Best Practice Management Ensure adherence to ad product rules, ad specs, brand safety standards, and compliance guidelines. Identify high-risk inventory or setups and propose alternative solutions when needed. Maintain accurate documentation and quality standards across all campaigns. 🎯 Key Skills & Competencies Technical Skills Hands-on experience with programmatic tools and DSPs (DV360, TTD, Adobe, Amazon DSP, etc.). Strong understanding of paid media channels: display, video, mobile, retargeting, contextual, etc. Experience in campaign trafficking, tags, pixels, tracking implementation, and creative QA. Strong analytical skills with the ability to interpret campaign data and optimize toward KPIs. Soft Skills Excellent communication skills — able to relay insights clearly to internal teams and stakeholders. Strong attention to detail and ability to work under tight deadlines. High sense of ownership, continuous improvement mindset, and collaboration. Problem-solving skills; able to navigate complex, fast-paced environments. 📘 Qualifications 2–5 years experience in programmatic advertising, ad operations, performance marketing, or paid media execution. Experience with large-scale digital campaigns. Familiarity with modular design, multi-module setups, or microservices environments is a plus (if tech-based campaigns apply). Degree in Marketing, Advertising, Communications, Computer Science, or related field (preferred, not required).

Responsibilities

The Digital Media Specialist will manage the setup, execution, optimization, and reporting of digital performance campaigns across major ad platforms and DSPs. This role involves ensuring high-quality campaign activation and supporting revenue growth through operational excellence.