Job Description :
Job Title: Digital Performance Monitoring & Reporting Product Lead
Location: 1 HQ
Contract: Full time, Permanent
Diageo is the world’s leading premium drinks company, a business built on the principles and foundations laid by the giants of our industry. Arthur Guinness, Alexander Walker, and many other dedicated people that followed in their footsteps, cared deeply about the people and businesses they fostered, and the communities in which they operated. Today we stand on the shoulders of these giants and act with the same entrepreneurial spirit. We are a spirited company born of an incredible entrepreneurial legacy. The success of Guinness®, Smirnoff®, Johnnie Walker®, Tanqueray®, Baileys® and many more brands led to the formation of our company in 1997. And we only thrive today because of the talent of our people to grow our brands, old and new, and keep them strong. Our purpose, celebrating life, every day, everywhere means that our brands are part of celebrations big and small. We believe that living our purpose in full is to make the most of life - to be the best you can be at work, at home, with friends, in the community, and for the community.
About the function:
In CDT, our objective is to provide world-class consumer experiences that drive brand & business growth – whilst doing so in the most efficient and sustainable way. We have stood-up 5 engines, supported by a transversal MarTech Transformation Office, to scale these outcomes in repeatable way – consistent technology, capabilities and operating models across marketing fields. We strive to create global tools to support markets and brands to deliver their shape of A&P in a productive manner.
About the role:
The Digital Performance Monitoring & Reporting Product Lead plays a critical leadership role in owning and evolving DCIQ, Diageo’s current digital performance reporting platform. This role is responsible for expanding DCIQ into a comprehensive Digital IQ product that serves as a strategic enabler of transparency, adoption, and value realisation across the entire CDT ecosystem.
This is a high-impact, cross-functional role with accountability for product vision, roadmap delivery, partner alignment, and data integration across Engines, tools, and performance metrics.

You will be responsible for:

• Own the long-term roadmap for Digital IQ.
• Align the roadmap with CDT strategy, Engine needs, and Diageo’s value agenda.
• Represent the product in governance meetings and align with CDT leadership.
• Expand DCIQ into Digital IQ by integrating KPIs from all Engines (e.g., Catalyst return on investment, CDP engagement, content reuse, digital shelf metrics).
• Manage agile product development cycles with internal and vendor teams.
• Lead backlog prioritisation, sprint planning, feature testing, and release management.
• Oversee platform performance, security, access management, and usability.
• Work with Change & Comms to build training materials and toolkits.
• Enable senior leaders to supervise value and transformation progress through intuitive dashboards.
• Foster a performance-first culture that supports decisions and transparency.

To be successful in this role, you will need:

• Minimum of 10 years’ experience in digital product leadership, analytics, marketing performance, or transformation reporting.
• Proven experience managing enterprise analytics or reporting products.
• Strong background in agile product management and cross-functional team leadership.
• Deep understanding of Martech KPIs, NSV, A&P efficiency, and media return on investment.
• Outstanding partner engagement skills and ability to translate data into insight.

Working with Us

Flexibility is key to success in our business and many of our people work flexibly in many different ways, including part-time, compressed hours, flexible location. Please talk to us about what flexibility means to you and don’t let anything stop you from applying.

• We offer a highly competitive rewards and benefits package including: Modern work life balance policies and wellbeing activities
• Annual merit increases
• Annual bonus
• Share options

Diversity statement:
Our purpose is to celebrate life, every day, everywhere. And crafting an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.
We embrace diversity in the broadest possible sense. This means that you’ll be encouraged and celebrated for who you are just by being you. You’ll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.
Our ambition is to build the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of crafting the next generation of celebrations for consumers around the world.
Feel encouraged? Then this may be the opportunity for you.
If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.
Worker Type :
Regular
Primary Location:
1HQ
Additional Locations :
Job Posting Start Date :
2025-06-1

You will be responsible for:

• Own the long-term roadmap for Digital IQ.
• Align the roadmap with CDT strategy, Engine needs, and Diageo’s value agenda.
• Represent the product in governance meetings and align with CDT leadership.
• Expand DCIQ into Digital IQ by integrating KPIs from all Engines (e.g., Catalyst return on investment, CDP engagement, content reuse, digital shelf metrics).
• Manage agile product development cycles with internal and vendor teams.
• Lead backlog prioritisation, sprint planning, feature testing, and release management.
• Oversee platform performance, security, access management, and usability.
• Work with Change & Comms to build training materials and toolkits.
• Enable senior leaders to supervise value and transformation progress through intuitive dashboards.
• Foster a performance-first culture that supports decisions and transparency

To be successful in this role, you will need:

• Minimum of 10 years’ experience in digital product leadership, analytics, marketing performance, or transformation reporting.
• Proven experience managing enterprise analytics or reporting products.
• Strong background in agile product management and cross-functional team leadership.
• Deep understanding of Martech KPIs, NSV, A&P efficiency, and media return on investment.
• Outstanding partner engagement skills and ability to translate data into insight

Flexibility is key to success in our business and many of our people work flexibly in many different ways, including part-time, compressed hours, flexible location. Please talk to us about what flexibility means to you and don’t let anything stop you from applying.

• We offer a highly competitive rewards and benefits package including: Modern work life balance policies and wellbeing activities
• Annual merit increases
• Annual bonus
• Share option