DESCRIPTION:

Job Requisition ID: 39261
Digital Producer
Learn from the best in the business
Recognition culture to celebrate milestones and discounts at hundreds of retailers
We support flexibility and choice. We encourage you to find the right balance between connecting in person with your clients and teams and meeting your own personal needs
What will your typical day look like?
The Digital Production & SEO Consultant is responsible for managing and optimising the production of digital content across the various Deloitte platforms. This role will be involved in end-to-end campaign production, from initial concept to final delivery, ensuring that all content meets the project brief and is delivered on time. Key responsibilities include coordinating with campaign producers and designers to produce engaging and effective digital content. The role requires working within relevant organisational policies, frameworks and governance requirements, and aligning to the context of the clients and sectors they support.

TECHNICAL SKILLS:

Knowledge of SEO principles and digital content management.
Website content management (AEM preferred)
Demonstrated experience across a range of digital marketing tools and platforms, including: email/CRM (Eloqua), SEO (BrightEdge), social media (Sprinklr), website (AEM), analytics (Adobe), paid LinkedIn & Google Adwords.

Assist in Content Strategy Development and Execution
Support the Team Lead and campaign producer in developing a multi-channel content strategy.
Help execute the content strategy across all owned digital channels, utilising digital tools including Eloqua, Adobe Analytics, Claravine, AEM, Sprinklr and Paid Media tools as required.
SEO Optimisation
Drive campaign performance through proactive management of SEO utilising keyword research via BrightEdge and associated tools.
Develop an always-on program of activity for SEO.
Monitor basic performance metrics via BrightEdge, Crownpeak and Adobe Analytics to support improvements in search engine rankings.
Audience Engagement
Work with the Audience Manager to engage relevant clients and leads in campaign execution.
Help create nurture flows to ensure an optimal client experience.
Cross-Functional Collaboration
Develop an understanding of the key accounts relevant to the agile team.
Build knowledge on the industries and sectors relevant to the agile team for the purpose of digital and SEO optimisation.
Participate in digital Centres of Excellence (CoEs).
Asset Coordination
Identify necessary digital assets and work with the team.
Support the campaign producer and designers to ensure digital assets are appropriate for each channel.
About the team
The Digital Production & SEO Consultant will work within the GPS team, which is part of a larger agile Squad consisting of 3 agile teams and will report directly to the Team Lead.
Enough about us, let’s talk about you.
You may have all or some of the following skills / experiences: