Director, Brand & Field Marketing at Voices
Calgary, AB, Canada -
Full Time


Start Date

Immediate

Expiry Date

10 Oct, 25

Salary

0.0

Posted On

10 Jul, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

DIRECTOR, BRAND & FIELD MARKETING - VOICES

Location: Hybrid - See “Hybrid Work Details” section below for more information
Position Type: Full-Time
Vacancy Status: This posting is for an existing vacancy.

ABOUT US

Voices is the trusted voice partner for brands, tech and voice talent. Voices helps scale real voice solutions, across traditional voiceover, Voice AI, and ethically sourced voice data. For more than two decades, the biggest and most beloved brands have trusted Voices to find their voices and bring their projects to life.
Why join us? We’re on a mission to shape the future of voice, and we’re building a team that’s curious, collaborative, and passionate about making great ideas heard.

WHAT YOU BRING

We’re looking for someone who brings some or all of the following:

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • 8+ years in brand management, field marketing and events
  • Strong leadership and people management skills.
  • Excellent communication and interpersonal skills.
  • Strong analytical and problem-solving skills.
  • Experience in managing marketing budgets.
  • Ability to work independently and as part of a team.
  • Ability to thrive in a fast-paced and dynamic environment.

Note: We do not require Canadian experience as a condition of employment.

Responsibilities

ABOUT THE ROLE

As a Director, Brand & Field Marketing, this person will lead strategic brand development and execution, including design, content and comms. This role will focus on both long-term brand positioning and short-term field marketing and events to drive revenue growth and brand awareness.

RESPONSIBILITIES

In this role, you’ll take ownership of the following key areas:

  • Develop and implement comprehensive brand strategies that align with business objectives and grow brand equity
  • Ensure consistent brand messaging and visual identity across all channels, internally and externally, in consideration of both client and talent interests
  • Monitor and measure brand performance and make adjustments as needed
  • Manage and retain a high performing team of writers, designers, social media specialists and videographers, cultivating a growth mindset and performance based culture
  • Own and implement a focused events strategy to source new pipeline, influence existing pipeline and retention accounts and grow brand awareness
  • In close coordination with the Demand team, launch a thoughtful webinar strategy
  • Manage and optimize brand and event budgets.
  • Collaborate with sales teams to align marketing efforts with sales goals.
  • Own our social media properties (Instagram, LinkedIn, Twitter, Facebook, Tiktok, YouTube, etc.) for organic initiatives, to drive engagement and brand awareness
  • Execute a PR strategy that tells an opinionated and differentiated story in the market, and secures coverage from leading publications and outlets
  • Pursue meaningful award opportunities that showcase our differentiated products and services
  • With product marketing, analyze market data and customer insights to inform marketing strategies.
  • Plan, execute, and optimize marketing campaigns, including account based marketing campaigns and customer campaigns, working closely with the demand team to push through appropriate channels
  • Track and analyze campaign and event performance.
  • Develop and implement strategies for improving campaign effectiveness.
  • Build and maintain strong relationships with internal and external partners.
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