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Director, CCPF - Cards Product MY at CIMB Group Malaysia
, , Malaysia -
Full Time

Start Date

Immediate

Expiry Date

10 Feb, 26

Salary

0.0

Posted On

12 Nov, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Credit Cards, Payments, Consumer Banking, Portfolio Management, Customer Engagement, Analytical Skills, Leadership, Stakeholder Management, Communication Skills, Digital Payments, Fintech Trends, Loyalty Ecosystems

Industry

Banking

Description
Job Description Strategic & Business Management Define and execute CIMB’s credit card product strategy in alignment with business objectives. Lead the enhancement and development of card value propositions across segments (mass, affluent,). Oversee end-to-end product lifecycle management, including concept development, benefits, features, and market positioning. Partner with Visa, Mastercard, and other scheme partners to leverage insights, and product innovation opportunities. Identify and launch new product initiatives to address emerging customer needs, payment trends, and lifestyle demands. 2. Leadership & Collaboration Drive acquisition, activation, and spend strategies through compelling product propositions. Monitor product performance, profitability, and market competitiveness, making recommendations for continuous improvement. Ensure alignment of products with regulatory requirements and internal compliance policies. Lead, coach, and develop a high-performing product management team. Job Requirements Bachelor’s degree in Business, Finance, Marketing, or related discipline. MBA preferred. 10+ years of experience in credit cards, payments, consumer banking, or related financial services. Proven track record in cards portfolio management, usage growth, and customer engagement. Strong analytical skills with ability to translate data into actionable insights. Excellent leadership, stakeholder management, and communication skills. Knowledge of digital payments, fintech trends, and loyalty ecosystems is a strong advantage.
Responsibilities
Define and execute CIMB’s credit card product strategy while overseeing the end-to-end product lifecycle management. Drive acquisition, activation, and spend strategies through compelling product propositions.