Director, Commercial Marketing - Bloom Beverage at Nutrabolt

Austin, Texas, United States -

Full Time

Start Date

Immediate

Expiry Date

15 Feb, 26

Salary

0.0

Posted On

17 Nov, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Commercial Marketing, Shopper Marketing, Trade Marketing, Field Marketing, Retail Execution, Budget Management, Consumer Brand Marketing, Digital Activation, Strategic Planning, Cross Functional Collaboration, Growth Strategy, Performance Marketing, Data Analysis, Team Leadership, Market Research, Customer Engagement

Industry

Food and Beverage Retail

Description

Who We Are: Nutrabolt is a fast-growing, global active health and wellness company with a portfolio of market leading performance-oriented brands that energize and fuel active lifestyles. The company’s disruptive and innovative products compete in the Functional Beverage and Active Nutrition segments, under three consumer-loved brands: C4® (one of the fastest-growing energy drink brands in the United States and the #1 selling global pre-workout brand), XTEND® (the #1 post-workout recovery brand in the United States), and Cellucor® (an award-winning sports nutrition brand created in 2002). Since its founding 20 years ago, Nutrabolt has set out to meet the discerning needs of performance athletes and fitness enthusiasts, while appealing beyond this core group to include consumers around the globe who are making healthy, active living a daily priority. As a Certified Great Place to Work, Top Workplaces USA honoree, Fortune Best Workplace in Texas, and more – Nutrabolt cares deeply about our people, planet, and the communities we serve. Here, our teammates are united by our mission, and take ownership in creating a healthy workplace environment that promotes strong bodies, clear minds, and a culture of respect and belonging for all. Note to applicants: This role is located in Austin, TX. Who You Are: We are seeking an individual who will lead the development, implementation and tracking of a holistic Commercial Marketing plan for Bloom Beverage in sync with overall brand & digital marketing plan. Exhibit strong cross functional partnership with Bloom Digital Consumer Marketing and internal Nutrabolt commercial marketing functions to develop a consolidated total plan. This role will report directly to the SVP, Commercial Strategy – Bloom Beverage. This role is eligible to participate in our Management Bonus Plan. What You're Good At: Lead development of a holistic commercial marketing plan for Bloom Beverage across: Shopper Marketing, Trade Marketing, Field Marketing and Display/Merchandizing. Translate the Commercial Strategy and revenue ambition for Bloom into strategic spend priorities for various commercial levers Collaborate closely with Nutrabolt functional heads of Shopper, Trade, and Field Marketing to develop strategic spend priorities and plans for Bloom Beverage nationally and by key accounts Power Partnership with Bloom Digital and Brand Marketing Leads to develop ONE MARKETING PLAN and translate into a holistic customer facing marketing support calendar Establish in partnership with Finance team visibility and tracking of spend planning and actualization What You Contribute: 8+ years of progressive experience in shopper marketing, trade marketing, & commercial strategy within CPG industry (Beverage experience highly preferred) High growth modern beverage brand experience highly preferred Proven track record of driving retail execution excellence and delivering incremental growth through full playbook activation. Strong understanding of U.S. retail channels (Grocery, Convenience, Mass, Club, and Emerging) Strong ability to link Upper funnel consumer brand marketing & digital activation to commercial marketing levers to drive high ROI Experience managing budgets across multiple stakeholders and synthesize into a simple strategic view for leadership\ Brings fresh thinking and big ideas to table basis high growth unlocks from prior experience Why Nutrabolt? Wellness Benefits Nutrabolt cares about our teammates’ physical, mental, and financial wellness by providing benefits like: competitive health insurance, life insurance, mental wellness programs, 401K matching, and a Lifestyle Spending Account. Lifestyle Perks We offer unlimited vacation paid time off and volunteer time off. You’ll get discounts on C4 Energy, Cellucor, and XTEND products, too! Family Support We want you to reach your full potential at work by taking care of all loved ones at home. We provide paid parental leave, in addition to reimbursement for expenses related to childcare, fertility treatments, legal fees, and more through our Lifestyle Spending Account. Work Schedule: Standard business hours as directed by business operations but may require additional time if requested by management. This position is hybrid with 3-day required in office and occasional travel to trade shows as needed. Employment Type: Full-Time Work Environment: Typical office environment and/or local home office. Please review our CCPA policy here. By providing your phone number, you consent to receiving text communications related to your job application via SMS from Nutrabolt. Applicable messaging and data rates may apply. You may opt out at any time by replying STOP. View our terms of use for additional details.

Responsibilities

Lead the development and implementation of a holistic Commercial Marketing plan for Bloom Beverage. Collaborate with various marketing functions to ensure alignment and tracking of marketing strategies.