About the job
Director, Communications
Toronto, ON | Full-Time | In-Office – Yorkville Head Office
Our team is growing! Shape the Story Behind the Business.
INK Entertainment is a lifestyle and entertainment company, with a growing portfolio of restaurants, nightlife, music festivals & venues, art galleries and a med spa. INK is expanding its presence in both Canada and the United States over the next year and a half. As we continue to grow, a brand, new leadership position has been created within the company to help define, protect, and elevate the INK brand and its multiple assets in multiple markets.
This is a senior leadership role for a communications professional who understands corporate reputation, governance, stakeholder engagement, partnerships, strategic initiatives, and external & internal communications —and knows how to turn complex business priorities into clear, compelling stories.
As Director, Communications, you'll work closely with senior leadership to develop and execute INK's communications strategy, digital marketing strategy, and ensure that our internal and external communications reflect the company's vision, values, growth, and business priorities.
You will also oversee communications strategy across our Canadian and U.S. operations, ensuring consistency in corporate positioning and messaging while recognizing the unique market dynamics of each region. The Director, Communications will be based in the Toronto Ink headquarters and will oversee communications in South Florida, Las Vegas and potential new markets such New York City.
You'll work cross-functionally with Marketing, HR, Legal, Finance, Operations, PR, Events, Partnerships, and senior leadership.
What You'll Own:
Communications & Governance
- Develop and lead INK Entertainment's enterprise-wide communications strategy.
- Establish communications standards, processes, and governance across Canadian and U.S. operations.
- Translate strategy, business priorities, and organizational initiatives into clear and compelling communications.
- Develop communications plans for major partnership initiatives, business developments, organizational changes, strategic investments, and milestones.
- Ensure consistent corporate positioning, messaging, and tone across the organization.
- Develop corporate communications policies, protocols, and best practices.
- Partner with Legal, Finance, HR, and senior leadership on sensitive corporate communications.
- Support corporate governance communications and ensure appropriate messaging around organizational and business matters.
Executive Communications
- Serve as a trusted communications advisor to INK's senior leadership team.
- Develop executive messaging, speeches, presentations, talking points, announcements, and leadership communications.
- Prepare executives for internal and external communications, including media, industry events, presentations, and stakeholder meetings.
- Help define and strengthen the voice and profile of INK's senior leadership.
- Identify opportunities to position leadership as credible voices within hospitality, entertainment, business, music, and culture.
Corporate Reputation & Issues Management
- Own INK's corporate reputation strategy and proactively identify emerging reputational risks and opportunities.
- Develop and maintain corporate crisis and issues-management protocols.
- Lead communications strategy during sensitive or high-profile corporate matters.
- Work closely with senior leadership, Legal, HR, Operations, and PR to develop appropriate responses.
- Develop holding statements, FAQs, internal communications, stakeholder messaging, and executive briefing materials.
- Monitor corporate sentiment, industry developments, and issues that may impact INK's reputation.
- Provide senior leadership with timely communications counsel during emerging issues.
Internal Communications & Culture
- Develop and lead a company-wide internal communications strategy across INK's Canadian and U.S. operations.
- Partner with HR and leadership to communicate organizational priorities, business updates, culture initiatives, policies, and company news.
- Develop communications that strengthen employee engagement and connection to INK's broader vision.
- Support leadership communications during organizational change and transformation.
- Help create a consistent employee experience across corporate and operational teams.
- Identify new and innovative ways to connect INK's workforce across locations, venues, and markets.
U.S. Corporate Communications
- Lead the corporate communications strategy for INK's U.S. operations in partnership with local leadership.
- Ensure the INK corporate narrative and positioning are consistent across Canada and the United States.
- Adapt corporate communications to reflect market-specific audiences, business priorities, and cultural considerations.
- Support U.S. business development, market expansion, new ventures, and corporate announcements.
- Establish relationships with relevant U.S. business, hospitality, entertainment, and industry stakeholders.
- Ensure corporate communications practices and governance are aligned across both markets.
Strategic Partnerships & Corporate Affairs
- Develop communications strategies for major corporate partnerships, sponsorships, investments, and strategic relationships.
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