QUALIFICATIONS

• 8–10+ years in corporate marketing, brand management, or communications roles in B2B SaaS or technology.
• Proven experience building and scaling a global B2B brand.
• Strong background in corporate communications, PR, and industry relations.
• Hands-on experience leading creative teams including design and video production.
• Excellent storytelling and strategic thinking skills; able to translate complex technology into compelling brand narratives.
• Comfortable working cross-functionally in a fast-paced, high-growth environment.

COMPANY DESCRIPTION

As the industry-leading provider of document software development (SDK) technology powering everything from traditional desktop software to innovative web and mobile applications, at Apryse we are committed to delivering cutting-edge technology solutions that empower our clients to achieve their goals. With a broad international portfolio of combined companies, products, and leading technologies, we are actively changing the way the world works with documents to make work better and life simpler.
Customers like IBM, Autodesk, DocuSign, Boeing, Microsoft (and many more!) come to us to realize their web and mobile strategies for document management, editing, and collaboration as the #1-ranked commercial document SDK of choice for companies worldwide. As a result, you can find our document technology in thousands of solutions, including those of household names, used by millions across virtually every industry. Our XODO app alone has 25M unique installs - and counting - and the highest ratings among PDF productivity apps on the largest online app marketplaces.

ROLE OVERVIEW

We are looking for a Director of Corporate Marketing to lead and elevate Apryse’s brand, communications, design, and video strategy. This role is responsible for building a world-class brand presence, increasing brand awareness in key markets, and establishing Apryse as a trusted leader in the document technology industry.
The ideal candidate will be a strategic storyteller and brand builder, with experience driving integrated campaigns, corporate communications, industry relations, and creative production. They will lead a small but high-impact team spanning brand, design, and video and collaborate closely with product marketing, regional marketing, and executive leadership to create a consistent and compelling market presence.

KEY RESPONSIBILITIES

• Brand Leadership
• Own and evolve the Apryse brand strategy, visual identity, and messaging framework.
• Drive programs to increase brand awareness, trust, and preference globally.
• Partner with leadership on thought leadership and industry recognition efforts.
• Corporate Communications & Industry Relations
• Lead corporate communications, including PR, analyst relations, and external announcements.
• Build and nurture industry relationships, securing speaking opportunities, awards, and media placements.
• Oversee the creation of high-impact corporate content (press releases, blogs, social copy).
• Creative, Design, & Video Production
• Manage the design and video team, ensuring consistent visual storytelling across all touchpoints.
• Oversee the production of corporate videos, brand campaigns, and creative assets.
• Ensure all creative deliverables align with the Apryse brand and business objectives.
• Cross-Functional Collaboration
• Partner with product marketing and demand generation teams to support GTM efforts with strong brand storytelling.
• Collaborate with regional marketing to ensure brand consistency while allowing for localized strategies.
• Serve as a brand ambassador internally and externally, ensuring alignment across all channels.