Director, Data Strategy

at  Eaglecom Inc

REQUIRED SKILLS AND QUALIFICATIONS:

• Bachelor’s or Master’s degree in Data Science, Statistics, Mathematics, Computer Science, or a related field.
• Extensive experience in data analysis, visualization, and advanced analytics tools (e.g., Tableau, Power BI, R, Python).
• Proven expertise in media mix modeling, media correlation analysis, and performance optimization techniques.
• Experience with website analytics platforms (e.g., Google Analytics, Adobe Analytics) and integrating online/offline campaign data.
• Proficiency in working with APIs to automate data retrieval and reporting from various platforms.
• Knowledge of predictive modeling, machine learning, and statistical analysis.
• Advanced proficiency in Microsoft Excel, including pivot tables and macros.
• Strong leadership, team building and project management skills with a track record of driving successful data initiatives.
• Exceptional communication and presentation skills.
• High-level critical thinking, problem-solving, and decision-making capabilities.
• Familiarity with media buying, advertising, or fundraising is a significant asset.

WHY JOIN EAGLECOM?

At Eaglecom, you’ll be part of a mission-driven organization that blends media, creativity, analytics, and strategy to achieve extraordinary outcomes. As we expand our analytic capabilities, we’re looking for leaders who are eager to make a difference - empowering non-profits to change the world.
Apply today and help us create a better future through data-driven innovation and strategic leadership.
www.eaglecom.org
Job Type: Full-time
Pay: $125,000.00-$150,000.00 per year

Benefits:

• Dental care
• Extended health care
• Paid time off

Schedule:

• Monday to Friday

Education:

• Bachelor’s Degree (preferred)

Work Location: Hybrid remote in Toronto, ON M4P 1E

As part of Eaglecom’s Media and Analytics leadership team, the Director, Data Strategy will play a pivotal role in shaping and executing our data-driven strategies. This senior-level position will focus on leadership, innovation, and collaboration to drive measurable client success. Key responsibilities include:

• Strategic Leadership: Lead Eaglecom’s data strategy by designing and implementing advanced analytics frameworks that align with client goals and agency objectives.
• Media Mix Modeling: Develop and refine media mix models to evaluate the effectiveness of multi-channel campaigns and recommend optimal budget allocations.
• Media Correlation Analysis: Identify and analyze correlations between media spend and key performance indicators (KPIs) to drive actionable insights.
• Data-Driven Insights: Translate complex data into actionable insights to inform media planning, optimize campaign performance, and drive decision-making across departments.
• Web Analytics Integration: Leverage website analytics data to create comprehensive performance analyses that link online and offline campaign outcomes.
• API Integration: Design and manage automated data pipelines using APIs to streamline data collection and reporting from media platforms and analytics tools.
• Client Partnership: Serve as a strategic advisor to clients, presenting insights, trends, and opportunities that enhance fundraising outcomes and elevate their missions.
• Innovation in Analytics: Pioneer the development of predictive models, machine learning algorithms, and advanced analytics techniques to stay ahead in the evolving media landscape.
• Team Collaboration: Partner with cross-functional teams, including media buying, creative, and client services, to integrate data insights into holistic campaign strategies.
• Data Quality Assurance: Establish and oversee robust data governance practices to ensure accuracy, integrity, and consistency across all analytics outputs.
• Thought Leadership: Stay at the forefront of industry trends, emerging technologies, and best practices, sharing knowledge to foster a culture of continuous improvement.
• Performance Metrics: Develop key performance indicators (KPIs) for campaigns and internal processes, ensuring alignment with Eaglecom’s strategic objectives.