POSITION OVERVIEW

This position reports directly to the Vice President for Operations & Development of the Alliance for Aging, Inc. (the Alliance). This position is primarily responsible for planning, coordinating and organizing all development efforts. The person in this position will create and maintain relationships with current and potential donors with a strong focus on event management and on building and a stream of corporate and individual donations. The position is also responsible for coordinating marketing and communications for the Alliance. The incumbent is responsible with creating and updating marketing tools, contributing to the agency website and is the primary manager of various forms of social media.

PRIMARY ACCOUNTABILITIES

• Establish an overall development strategy, including recommending tools to assist with development activities.
• Prepare and maintain budgets and reports for all development, marketing and communication efforts.
• Build relationships with individual donors, with the goal of developing recurring donors, intermediate gifts, and major gifts.
• Maintain existing relationships and foster new relationships with corporate giving partners.
• Plan, organize, and coordinate all fund raising events, including management of vendor contracts, and managing day-of production, and all pre-and post-event responsibilities as well as managing the volunteer committees.
• Propose ideas for new events and other ways to create new revenue streams.
• Create, maintain, and update marketing tools, for use in development and communication strategies.
• Assist with digital marketing of Alliance programs, services and events.
• Create a streamlined marketing strategy that links Alliance programs and services, development and external communications.
• Work cooperatively with event consultants on activities requiring outside assistance, in a manner that clearly defines responsibilities and eliminates duplication of activities.
• Establish a strong Alliance presence on social media.
• Create strategy for the Alliance including the creation of all marketing materials and the establishment of unified communication practices that demonstrate a single voice for the Alliance across platforms (e.g., social media, email marketing, website, etc.)
• Create, maintain, update and utilize print and broadcast media contact lists for public service announcements and press releases in support of special events and other Alliance activities.
• Complete additional responsibilities as requested by executive management.
• Assist with the Alliance for Aging’s response following a disaster or emergency, as needed. Specific tasks will be assigned by the supervisor, based on need and the incumbent’s availability.

The incumbent should have a minimum of five (5) years of experience with development and event planning and three (3) years of experience in communications and/or marketing. Equivalent combination of related education and experience will be considered.

• A Bachelor’s degree or higher.
• Excellent communication skills, including writing, proof reading, and speaking.
• Ability to manage multiple projects.
• Ability to work well under pressure and meet deadlines.
• Excellent interpersonal skills both in person and by phone, with high professionalism.
• Outstanding customer service ethic and high expectations for quality.
• Highly detail-oriented and very organized.
• Great organizational skills and willingness to learn.
• Use Word, Excel, PowerPoint, Access and mail merge.
• Technical knowledge of social media and email marketing platforms such as Constant Contact.
• Ability to pass a Level 2 background check

The incumbent should have a minimum of five (5) years of experience with development and event planning and three (3) years of experience in communications and/or marketing. Equivalent combination of related education and experience will be considered.

• A Bachelor’s degree or higher.
• Excellent communication skills, including writing, proof reading, and speaking.
• Ability to manage multiple projects.
• Ability to work well under pressure and meet deadlines.
• Excellent interpersonal skills both in person and by phone, with high professionalism.
• Outstanding customer service ethic and high expectations for quality.
• Highly detail-oriented and very organized.
• Great organizational skills and willingness to learn.
• Use Word, Excel, PowerPoint, Access and mail merge.
• Technical knowledge of social media and email marketing platforms such as Constant Contact.
• Ability to pass a Level 2 background check.

Essential to this position is the ability to sit for long periods of time, stand for up to a period of up to five (5) hours, stoop, bend and reach on an occasional basis. Must be capable of lifting up to 25 pounds. Additionally, must possess broad and fine hand and eye motor skills necessary to utilize PC based systems for sustained periods. The incumbent must be able to handle tight deadlines and multi-tasking that may result in significant amounts of mental stress on a regular basis.