Director, Digital Partnerships at ipgmediabrands

Los Angeles, California, United States -

Full Time

Start Date

Immediate

Expiry Date

26 Jan, 26

Salary

150000.0

Posted On

28 Oct, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Quantitative Skills, Client Relations, Data Analysis, Negotiation, Partnership Development, Team Management, Market Research, Presentation Skills, Creative Deal Structuring, Digital Marketing, Media Partnerships, Performance Management, Strategic Planning, KPI Alignment, Investment Planning, Relationship Management

Industry

Advertising Services

Description

Business Overview IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com. Position Summary The Director, Digital Partnerships oversees the Partnerships strategy, go-to-market approach and team for all pure-play digital channels including Display, Video, Social, Mobile, Gaming and Search. The Director should be well-versed in all of the above digital channels and able to articulate the role of each channel and how they are able to bring a client’s strategy to life and meet client’s business objectives. By using their extensive digital landscape knowledge, performance of past campaigns, and research, the Director should have the ability to justify investment recommendations. Responsibilities Direct communication with clients for all marketplace intelligence, negotiation and partnership needs and take ultimate accountability for team’s day-to-day responsibilities Maintain, develop and grow relationships with appropriate client level contacts Collaboration with Strategy, Analytics and Client Advice teams to ensure alignment with and delivery against client KPI’s Oversee investment plan development, recommendation and implementation, incorporating necessary and appropriate rationale and research for client buy-in Oversee the development of go to market strategy, recommendations and POVs Develop the staff through performance management and giving consistent feedback, while helping them work toward their professional goals Maintain and grow key marketplace relationships, including senior-level media owner and technology platform contacts Partner selection recommendation and justification designed to deliver on client KPI’s using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiency Oversee investment plan development, recommendation and implementation, incorporating necessary and appropriate rationale and research for client buy-in Support and facilitate all Initiative and IPG MB new business, revenue and industry initiatives Required Skills & Experience Excellent quantitative skills and ability to interpret analyze data to inform go-to-market strategies Strong marketplace relationships with senior salespeople at major media companies Creative approach to defining deal terms including pricing models and value based on client objectives High level of comfort presenting to clients and internal team members Proven track record with client relations and growing existing business Solid understanding of marketing/communications process and the role of media partnerships in it Desired Skills & Experience Bachelor’s degree in related field or equivalent experience 8+ years of experience related to digital 4+ years managing mid-large team of staff Experience with multiple client and business categories We See You At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community. We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed. We See You at IPG Mediabrands. Wage and Benefits We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days. We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications. Employment Transparency It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions. For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com. About IPG Mediabrands IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com. Salary Range $130,000—$150,000 USD

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Responsibilities

The Director, Digital Partnerships oversees the Partnerships strategy and go-to-market approach for all digital channels. This role involves direct communication with clients, maintaining relationships, and overseeing investment plan development.