Director, EAPAC Luxury & Lifestyle Brands - Singapore at IHG Career

Singapore, Singapore, Singapore -

Full Time

Start Date

Immediate

Expiry Date

08 Sep, 26

Salary

0.0

Posted On

10 Jun, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Management, Marketing Strategy, Stakeholder Management, Project Management, Consumer Insights, Market Analysis, Luxury Brand Positioning, Cross-functional Leadership, Strategic Planning, Localisation

Industry

Hospitality

Description

Introduction Shape the future of luxury and lifestyle brands across one of the most dynamic regions in the world. This is a unique leadership opportunity to drive brand strategy, influence market positioning, and deliver experiences that resonate with today’s discerning traveller. If you thrive at the intersection of creativity, strategy, and commercial impact, this role offers the platform to lead and make a lasting mark. Your day to day * Lead the strategy, localisation, and rollout of luxury and lifestyle brand initiatives across the region, ensuring strong market relevance and performance * Partner with cross-functional teams to deliver brand programmes, innovations, and pre-opening activities across hotels * Use consumer insights and market data to shape brand strategy and identify growth opportunities * Drive execution of key projects, ensuring alignment with business priorities and timely delivery * Act as a key brand leader and advisor to stakeholders, supporting brand consistency and impact across markets What we need from you * Strong experience in brand management or marketing within the luxury or hospitality industry * Deep understanding of the Asia Pacific luxury market and consumer landscape * Excellent communication and stakeholder management skills, with the ability to influence across senior levels * Proven ability to lead projects, manage competing priorities, and deliver results in a complex environment * Ability to work independently, think strategically, and translate insights into actionable plans At IHG, we’ve made a promise. As one of the world’s leading hotel groups, we’re here to deliver True Hospitality for Good. Making our guests and colleagues feel welcome, cared for, recognised and respected – wherever they are in the world. Want to be part of the journey? Who we are At IHG Hotels & Resorts, we work together to deliver True Hospitality for Good on a global scale. With corporate offices and over 6,000 hotel destinations worldwide, a career at IHG is the perfect way to broaden your horizons. You’ll experience our unique culture and brilliant colleagues who will support and inspire you. With a host of corporate opportunities to choose from, wherever you are on your career journey, and whatever you want to achieve there’s Room for You at IHG. Over recent years, we’ve transformed our company. We have bold ambitions to drive performance and maintain our relentless focus on growth in order to be the hotel company of choice that guests & owners love. We are a hospitality business at our core and value connections and being together helps us foster a unique sense of belonging that also supports productivity. That’s why here at IHG, we give our colleagues flexibility and balance – working in a hybrid way, blending office and remote working collectively. We recognise that every role is different, that’s why leaders work with teams to determine how and when they collaborate. We provide a wide range of benefits designed to help you live your best work life. These include impressive room discounts across our many properties, recharge days and volunteering days throughout the year. Through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace. We offer a unique and inclusive culture, where there is always Room for You to belong, grow and make a difference. Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other category protected by applicable laws. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.

Responsibilities

Lead the strategy, localisation, and rollout of luxury and lifestyle brand initiatives across the EAPAC region. Partner with cross-functional teams to deliver brand programs and innovations while ensuring consistency across markets.