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Director Emirati Segment ( Emirati hire ) at du (UAE)

, , United Arab Emirates -

Full Time

Start Date

Immediate

Expiry Date

26 May, 26

Salary

0.0

Posted On

25 Feb, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

P&L Management, Market Research, Competitive Benchmarking, Performance Monitoring, Strategy Design, Marketing Plan Design, Customer Insights, Roadmap Orchestration, Prioritization, Commercial Initiatives, Digital CX Strategy, Journey Design, Partnership Formation, Loyalty Platform, Squad Leadership, Brand Building

Industry

Telecommunications

Description

Key Accountabilities: Full P&L Management Mobile & Home Market Research Competitive Benchmarking in and out of country Performance Monitoring of overall P&L and for core initiatives Strategy and Marketing Plan Design New initiatives design based on customer insights and unmet market gaps BC orchestration Annual Promo Plan design Communication Strategy and Plan Design Roadmap orchestration and monitoring and initiatives prioritization Commercial Initiatives orchestration across departments Digital CX Strategy and Journey Design Form Partnerships with Emirati brands to build a loyalty platform with 3rd party offers Emirati Squad Leadership and Orchestration of Roadmap across segments Qualifications: Minimum bachelor's degree in Sales & Marketing/business administration Experience: >15 Years of Marketing Experience in Mobile and ideally home products in Telcom's or Digitally sophisticated High tech or Service industry (Telecoms, Digital Banking, Aviation, Software) Emirati Strategy, Propositions and CX Design should be considered ideal Marketing Strategy Design, Brand building, Propositions design according to market insights A successful track record of launches, winning market share Well networked and capable of forming win-win partnerships with 3rd party companies Able to lead and influence senior non-directly reporting individuals Digital CX and Journey Design Loyalty Platform Launch and Operation

Responsibilities

This role involves full P&L management for the Emirati segment across Mobile and Home markets, including designing strategy, marketing plans, and new initiatives based on customer insights and market gaps. Key duties also include orchestrating the annual promotional plan, communication strategy, and leading the Emirati Squad.