VALUES & INNOVATION

At Under Armour, we are committed to empowering those who strive for more, and the company’s values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.
Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we’re here, and fueling everything we do.
Our pursuit of better begins with innovation and with our team’s mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.
If you are a current Under Armour teammate, apply to this position on the Internal Career Site Here.

QUALIFICATIONS

Required:

• 10+ years of experience in Go-To-Market, Sales Operations, Commercial Strategy, or a related field
• Deep experience partnering with large-scale Commercial teams in a matrixed, global environment
• Proven ability to drive structure and operational consistency in fast-paced organizations
• Strong understanding of sales lifecycle, territory and quota planning, and GTM workflows
• Fluent in Salesforce and other operational tools (e.g., Anaplan, Smartsheet, PowerPoint, Excel)
• Exceptional communication, stakeholder management, and problem-solving skills
• Bachelor’s degree required; MBA or advanced degree preferred

At Under Armour, we’re driven by performance — and we’re looking for a Director, Go-To-Market (GTM) and Sales Operations to help power our brand and business. This role will lead and scale GTM and sales operational support across the Americas region, working in close partnership with regional Commercial leaders and Under Armour’s Global Go-To-Market team. This leader will serve as a strategic partner to our commercial teams — bringing structure, clarity, and consistency to how we plan, measure, and execute against commercial goals.