Muck Rack is the leading SaaS platform for public relations and communications professionals. Our mission is to enable organizations to build trust, tell their stories, and demonstrate the unique value of earned media. Muck Rack’s AI-powered, comprehensive, and integrated platform streamlines the PR workflow to help businesses generate positive media coverage, monitor mentions to manage brand reputation, and analyze PR’s impact on business outcomes. By combining media database, monitoring, and reporting into one dynamic platform, we empower teams to collaborate seamlessly, pitch effectively, and analyze results faster and more efficiently.
Founder-controlled, fully distributed, and growing sustainably, Muck Rack has received several awards for its unparalleled culture and product from organizations like Inc., Quartz, G2, and BuiltIn. We value resilience, transparency, ownership, and customer devotion, and infuse these values into everything we do.
We’re looking for a strategic, commercially minded Director of Insight & Consultancy to help us build and scale our U.S. insight practice by delivering best-in-class measurement, evaluation, and strategic advice to the world’s top enterprise brands.
As our first Director of Insight & Consultancy, your mission will be to own the delivery and growth of our insight consultancy services in the US. You’ll lead a high-performing team, shape new offerings, partner cross-functionally, and work closely with clients to turn data into actionable recommendations. This is a great opportunity for someone energized by building a practice, leading a team, and influencing strategic direction from day one.

WHAT YOU’LL DO:

• Own the commercial growth of our insight services, including revenue forecasting, and upsell strategy and execution
• Own and deliver on insight revenue targets, through farming the Muck Rack client base and identifying new business insight opportunities
• Define and refine methodologies, service tiers, and deliverables for client insights
• Partner with Sales on RFPs, pitches, and client meetings to win and expand insight business
• Act as executive sponsor on key insight accounts and lead delivery for enterprise clients, often presenting to senior comms people and the C-suite
• Develop scalable tools and playbooks for insight delivery with Production and Product teams
• Represent Muck Rack in client meetings, industry events, and thought leadership efforts
• Build and lead Muck Rack’s U.S.-based insight & measurement consultancy team

HOW SUCCESS WILL BE MEASURED IN THIS ROLE:

• Revenue growth and client expansion within the Insight business unit
• Client satisfaction and retention across enterprise insight accounts
• Quality and impact of insight deliverables and methodologies
• Effective team management and talent development
• External visibility through thought leadership, panels, or industry contributions

IF THE DETAILS BELOW DESCRIBE YOU, YOU COULD BE A GREAT FIT FOR THIS ROLE:

• 8+ years of experience in media intelligence, comms measurement, or PR analytics
• Proven success leading client-facing insight or analytics teams
• Strong commercial acumen with experience driving revenue or productizing services
• Excellent communicator who can distill complex data into actionable client insights
• Familiarity with measurement tools, industry frameworks, and competitor offerings
• Experience working cross-functionally in a SaaS, startup, or agency environment
• Passion for strategic communications, reputation management, and storytelling with data