Director Integrated Marketing/Communications at St. Matthew's House

Naples, Florida, United States -

Full Time

Start Date

Immediate

Expiry Date

02 Aug, 26

Salary

0.0

Posted On

04 May, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Strategic Leadership, Integrated Marketing, Brand Strategy, Storytelling, Fundraising Communications, Digital Marketing, SEO, Social Media Management, CRM Management, Project Management, Audience Segmentation, Multi-channel Campaigns, AI Implementation, Budgeting, Team Management, Public Relations

Industry

Non-profit Organizations

Description

Description OUR CORE PURPOSE: As an expression of God’s love in Southwest Florida, we are growing to ensure that no one experiencing hunger, homelessness or addiction is alone or without a pathway for their journey from crisis to contributor. Together with our partners and participants, we cultivate communities where people are progressively seen, accepted, challenged, and supported. GENERAL SUMMARY: The Director of Marketing & Integrated Communications is a strategic, hands-on leader responsible for strengthening St. Matthew’s House’s brand, advancing fundraising and event efforts, supporting volunteer engagement, and driving awareness and revenue for our social enterprises. This role also supports internal departments including HR, Facilities, and Programs. This position blends vision, storytelling, and execution. The Director stewards SMH’s Christ-centered mission story and ensures clear, compelling, and consistent messaging across Mission, Development, Events, and Social Enterprises. This leader not only connects campaigns across channels but helps define what story we tell and how it resonates with donors, clients, volunteers, customers, and the broader community. Key Responsibilities Leadership & Team Development Lead, coach, and manage a team of marketing professionals Establish clear workflows, deadlines, and accountability Drive projects from idea - plan - execution - completion Build a culture of excellence, momentum, and follow-through Mission Storytelling & Message Strategy Define and steward SMH’s holistic mission narrative Ensure messaging clarity around who we are, who we serve, and why it matters Apply story-driven frameworks to unify messaging across audiences Integrated Marketing & Brand Strategy Design and execute multi-channel campaigns across brand, fundraising, events, and social enterprises Strengthen brand positioning, audience segmentation, and differentiation Maintain tone of voice and brand consistency across ministry and enterprise contexts Fundraising, Events & Social Enterprise Marketing Partner with Development on donor communications and fundraising campaigns Drive event awareness, attendance, and engagement Support marketing strategies that grow traffic, revenue, and loyalty for Social Enterprises Digital Platforms, AI & Analytics Oversee website strategy, SEO, social media, and digital advertising Use CRM tools (Virtuous preferred) for segmentation, execution, and reporting Champion modern tools, automation, analytics, and AI (Copilot and approved tools) to improve efficiency and output Requirements Qualifications Required Bachelor’s degree in Marketing, Communications, Journalism, or related field 5+ years of marketing experience with significant leadership responsibility Demonstrated ability to shape message strategy and execute integrated campaigns Strong project management, communication, and collaboration skills Mission-driven mindset and alignment with SMH Core Values: Helpful, Healing, Excellence, God-Honoring Preferred Master’s degree Nonprofit, fundraising, or ministry communications experience Experience marketing retail, food service, or social enterprises Additional Requirements Ability to manage multiple projects and deadlines in a fast-paced environment Flexibility to work occasional nights/weekends and travel to SMH locations Valid Florida driver’s license and required auto insurance. This role requires maintaining primary auto insurance minimum liability limits of $100,000/$300,000 bodily injury, $100,000 property damage or $300,000 combined single limit. Must be an approved St. Matthew's House driver. Ability to lift and operate production equipment (25lbs+)

Responsibilities

Lead the strategic development and execution of integrated marketing and communication campaigns to strengthen the brand and drive revenue for social enterprises. Manage a team of professionals to unify messaging across fundraising, events, and mission-driven storytelling.