ABOUT THE JOB

Who We Are
Arcady Media Inc. is a world-class email marketing agency committed to delivering unparalleled service and results. Our mission is to be the best in our field, providing top-notch solutions that drive success for our clients. We pride ourselves on our expertise, innovation, and dedication to achieving excellence in all we do.
Our 3 core values: Embrace Collaboration, Continuous Learning, and Be Transparent.

DISQUALIFIERS:

Who shouldn’t apply:

• If you don’t enjoy coaching, leading, or mentoring a team.
• If you’re uncomfortable giving direct feedback or receiving it in return.
• If process building, documentation, and systems overwhelm you.
• If you haven’t worked directly in retention marketing channels like email, SMS, and loyalty in a hands-on way.
• If client communication and relationship management aren’t your thing.

ROLE SUMMARY

As the Director of Lifecycle Marketing, your mission is to own the full lifecycle marketing function across Arcady Media’s client portfolio. You’ll architect and oversee lifecycle strategies that drive retention, engagement, and LTV, while fostering long-term client relationships rooted in trust and performance.
You’ll lead both the client success and lifecycle strategy teams — building proven systems for repeatable results, training new talent, and optimizing touchpoints across email, SMS, loyalty, subscriptions, and more. This is a strategic, high-impact leadership role for someone who blends deep CRM expertise with operational rigor and a client-first mindset
Curious about our impact? Check out our case studies on our website.

HOW THIS ROLE FITS ON THE TEAM

You’ll sit at the intersection of strategy, client experience, and team leadership. Your role bridges the high-level lifecycle vision with executional processes and team development.

• You will guide the Lifecycle Marketing Managers and train strategists on our frameworks and SOPs.
• You will own client onboarding, success, and feedback loops, acting as the escalation point and relationship steward.
• You will collaborate with performance and creative leads to evolve our approach and ensure execution matches strategy.