ABOUT LANTERN

Lantern is the specialty care platform connecting people with the best care when they need it most. By curating a Network of Excellence comprised of the nation’s top specialists for surgery, cancer care, infusions and more, Lantern delivers excellent care with significant cost savings to employers and their workforces. Lantern also pairs members with a dedicated care team, including Care Advocates and nurses, for the entirety of their care journey, helping them get back to good health, back to their families and back to work. With convenient access to specialists nationwide, Lantern means quality care is within driving distance for most. Lantern is trusted by the nation’s largest employers to deliver care to more than 6 million members across the country. Learn more about us at lanterncare.com.

JOB SUMMARY:

Lantern is seeking a strategic, data-driven Director of Marketing Analytics to lead and scale our analytics team and identify key trends and opportunities that will help member, growth and product marketing leaders beat their goals. This role will be responsible for overseeing the measurement and optimization of marketing campaigns, building and monitoring dashboards to hold marketing teams accountable, developing robust attribution models to inform investment decisions and implementing an A/B testing function. You will lead a team of talented analysts and collaborate cross-functionally to drive marketing performance and business growth.

QUALIFICATIONS:

• Bachelor’s or Master’s degree in Marketing, Statistics, Business Analytics, Economics or a related field.
• 8–10+ years of experience in marketing analytics, with at least 3 years in a leadership role.
• Proven experience managing teams and delivering measurable impact through analytics.
• Deep expertise in marketing measurement, attribution modeling and campaign optimization.
• Strong command of analytics tools and platforms (e.g., SQL, Excel, Tableau/Looker, Google Analytics, Adobe Analytics).
• Experience with data modeling, forecasting and budget planning.
• Excellent communication and storytelling skills, with the ability to influence stakeholders at all levels.

PREFERRED SKILLS:

• Experience with experimentation frameworks (A/B testing, incrementality testing).
• Background in healthcare, SaaS, or performance marketing environments.

• Familiarity with tools like R, Python, or other statistical modeling software.

  Benefits

• Medical Insurance

• Dental Insurance
• Vision Insurance
• Short & Long Term Disability
• Life Insurance
• 401k with company match
• Paid Time Off
• Paid Parental Leave

Lantern does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits