Director, Marketing Communications at Council for Affordable Quality Healthcare

, , United States -

Full Time

Start Date

Immediate

Expiry Date

22 Jul, 26

Salary

180000.0

Posted On

24 Apr, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Corporate communications, Public relations, Earned media strategy, Thought leadership, Executive communications, Content strategy, Brand management, Crisis communications, SEO fundamentals, Media monitoring, Stakeholder management, Editorial governance, AI tools, Budget management, Strategic planning, Messaging framework

Industry

Data Infrastructure and Analytics

Description

Position Summary The Director, Marketing Communications drives CAQH’s corporate communications, thought leadership, and earned media engagement to protect and strengthen the organization’s brand reputation and credibility. The Director champions and elevates CAQH’s established narrative and messaging by partnering closely with executive leadership and cross-functional leaders to communicate a consistent, compelling voice across earned, owned, and shared channels. This is a high-engagement, fast-paced player-coach role that translates business priorities into clear communications strategies and measurable outcomes. The Director, Marketing Communications owns the external communications strategy and establishes standards and governance for content quality and brand voice. The role will also be responsible for leading the end-to-end development, approval, and publication of market-facing communications, driving issues and crisis communications readiness, and building scalable processes to improve communication effectiveness across the enterprise. The Director, Marketing Communications is a full-time, remote, exempt position and reports to the SVP, Marketing, Brand, & Communications. Specific Responsibilities Own and evolve CAQH’s marketing communications strategy spanning corporate communications, PR/earned media, and thought leadership from end-to-end. Write, edit, and finalize core communications deliverables ensuring message discipline and brand voice. Establish editorial standards, templates, and review processes to ensure content quality, brand voice, readability, compliance awareness, and accessibility. Champion CAQH’s brand reputation and credibility by proactively identifying opportunities and risks, monitoring sentiment and relevant industry conversations, and advising leadership on actions and messaging. Steward and operationalize CAQH’s enterprise brand narrative, positioning, and messaging framework across the organization and its full portfolio; ensure message discipline and consistency across channels and audiences (health plans, providers, and other healthcare stakeholders). Manage day-to-day relationships with media outlets, reporters, and PR firms, and lead earned media strategy in partnership with a PR agency. Monitor and report on media coverage and market visibility, including tracking media mentions, maintaining media monitoring alerts and reporting, and sharing timely insights with internal stakeholders. Provide strategic communications counsel to the CEO and executive leadership; develop high-stakes external written materials and executive-level briefing documents. Support CEO internal communications by drafting content as needed. Support delivery and execution of the CEO brand program by managing the external agency partner and integrating CEO brand priorities with the corporate brand, narrative, and thought leadership strategy where appropriate. Lead issues management and crisis communications planning and response. Serve as the primary communications partner for CAQH’s Policy, Research & Advisory work to shape narrative and messaging. Own the communications planning cadence and content calendar. Partner with digital/SEO stakeholders to optimize content structure and clarity to improve visibility in search and AI/LLM-driven discovery experiences; identify content gaps and recommend new topics based on audience needs and performance data. Define and track success metrics reporting and measurement tools, such as Onclusive, and deliver insights and recommendations to continuously improve impact. Innovate and monitor trends for marketing communications, and actively work to integrate new mediums (Video, podcasts, etc.). Supervisory Responsibilities Manage and evaluate external agencies and vendors (PR, writers, editors, freelancers) and associated budgets as applicable. Manage one or more direct reports. Skills & Experience 10+ years of progressive experience in public relations and multichannel content leadership (in-house, agency, newsroom/publishing, or consulting), including ownership of strategy and results. Demonstrated success leading corporate communications, earned media programs, executive communications, and integrated content planning that supports organizational objectives. Exceptional hands-on writing and editing skills with a portfolio demonstrating executive-level corporate communications and PR deliverables (e.g., press releases, media statements, bylines/op-eds, executive remarks/talking points, FAQs, web/campaign copy, and social copy). Able to deliver end-to-end content independently (research, interviewing, drafting, editing, proofreading, and publication) while balancing multiple deadlines. Experience partnering with senior leaders and subject matter experts to shape positioning, develop points of view, and deliver high-stakes communications. Proficiency across long-form and rapid-turn content formats, and comfort operating in fast-moving environments with competing priorities. Working knowledge of digital content performance, SEO fundamentals, social media content strategy, and content distribution tactics. Strong proficiency with AI tools to accelerate and elevate communications work (e.g., ideation, research, drafting, editing, and repurposing) and to improve content discoverability in AI/LLM-based search experiences. Proficiency with PR and media monitoring tools and social media management platforms (e.g., Onclusive, meltwater, etc.). Experience establishing editorial governance ensuring brand voice consistency. Executive presence with strong stakeholder management, collaboration, and influence skills; proven ability to advise C-suite leaders, drive alignment, and deliver results in a matrixed environment. Experience managing a PR agency and other external partners (e.g., writers/editors as needed) and associated budgets; ability to assess ROI and optimize spend. Crisis communications and issues management experience strongly preferred. Healthcare industry experience (health plans, providers, or healthcare technology/data) preferred. Experience Bachelor’s degree required (preferably in Communications, Marketing, Journalism, or a related field). Advanced degree a plus. Who We Are CAQH is the trusted data connector at the core of healthcare. For more than 25 years, we have powered the industry with the largest and most complete healthcare data foundation in the U.S., including more than 4.8 million provider data records sourced directly from providers and member data representing 75% of covered lives supplied by health plans. By improving how essential information flows across the system, CAQH helps healthcare operate more efficiently, accurately, and with greater confidence. What You Get At CAQH, you will do meaningful work at the intersection of healthcare, data, and technology, helping solve complex problems that make the healthcare system work better. You will collaborate with experienced professionals who care deeply about accuracy, trust, and meaningful impact in a fully remote environment. CAQH offers competitive compensation and a comprehensive benefits package for full-time employees, including medical, dental, and vision coverage, a 401(k) with company contributions and matching, paid parental leave, tuition assistance, and generous paid time off. We are committed to investing in our people and supporting professional growth over time. Equal Opportunity Employer CAQH is proud to be an equal opportunity employer and is committed to fostering a workplace where all individuals are valued, respected, and empowered. Employment decisions at CAQH are made without regard to race, color, religion, sex, national origin or ancestry, age, marital status, disability, protected veteran status, personal appearance, sexual orientation, gender identity or expression, familial status, family responsibilities, matriculation, political affiliation, genetic information, source of income, place of residence, or any other characteristic protected by law. CAQH does not tolerate unlawful discrimination or harassment of any kind. Applicants have rights under the Family and Medical Leave Act (FMLA), Equal Employment Opportunity (EEO), and the Employee Polygraph Protection Act (EPPA). If you need a reasonable accommodation to apply for a posted position, please contact the CAQH People & Culture team at Careers@caqh.org or 202-517-0436.

Responsibilities

The Director of Marketing Communications is responsible for driving corporate communications, thought leadership, and earned media engagement to strengthen the organization's brand. This role involves developing communications strategies, managing external agencies, and providing strategic counsel to executive leadership.