Director Marketing (US Market - B2C Focus) at SkySun

Ajitgarh, Punjab, India -

Full Time

Start Date

Immediate

Expiry Date

20 Sep, 26

Salary

0.0

Posted On

22 Jun, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Campaign Management, Lead Lifecycle Management, CRM Systems, Digital Marketing, Project Management, Stakeholder Management, Sales Funnel Optimization, Cross-functional Coordination, Quality Control, Data Reporting, Process Implementation, Sprint Planning, B2C Marketing, Vendor Management, Brand Consistency, Operational Efficiency

Industry

Professional Services

Description

Location: Work from Office, Mohali (Punjab) India Employment Type: Full time Shift Timing: 7:30 PM IST to 4:30 AM IST ROLE OVERVIEW We’re looking for a Marketing Manager who thrives in execution, coordination, and making things actually happen. This role acts as Head of Marketing and acts as the central engine that translates strategy into high-quality, on-time delivery across teams. KEY RESPONSIBILITIES 1. Execution Ownership · Own end-to-end execution of marketing campaigns across channels · Translate strategic plans into actionable briefs, timelines, and deliverables · Ensure zero drop-offs between ideation and go-live 2. Team Coordination · Act as the single point of contact between design, content, performance, product, and external agencies · Align cross-functional teams to deliver against campaign goals · Run structured sprint planning and consistent follow-ups 3. Project & Timeline Management · Build and manage detailed project plans with clear milestones · Track progress, flag risks early, and eliminate bottlenecks · Ensure campaigns are delivered on time and at expected quality standards without exceptions 4. Lead Management & Funnel Coordination · Own the lead flow lifecycle from vendor handoff to inside sales conversion · Act as the bridge between Vendor Manager and Inside Sales to ensure zero lead leakage · Ensure proper lead allocation, tracking, and hygiene within CRM systems · Identify funnel drop-offs and proactively resolve them with relevant teams · Create structured weekly reports on lead performance and optimization areas 5. Quality Control · Maintain brand consistency across all assets and channels · Review deliverables before final approvals · Ensure all outputs align with strategy and defined standards 6. Data & Reporting · Track campaign and lead performance in collaboration with performance marketing and sales teams · Share execution-level insights and learnings with the Head of Marketing · Maintain dashboards for campaign tracking and funnel visibility 7. Process Implementation · Work closely with the Head of Marketing to implement systems, workflows, and SOPs · Build scalable processes for both campaign execution and lead management · Continuously improve operational efficiency across teams WHAT WE’RE LOOKING FOR & REQUIRED QUALIFICATION · 7+ years of experience in marketing execution, campaign management, or lead lifecycle management · Strong understanding of digital marketing, sales funnels, and CRM systems · Experience working with inside sales teams and external vendors/agencies · Exceptional communication skills, with the ability to manage stakeholders, drive clarity, and ensure alignment across teams · Strong ownership mindset with the ability to handle multiple priorities without compromising on deadlines · Highly detail-oriented with a structured approach to problem-solving and execution · Ability to operate in fast-paced environments with consistency and reliability WHAT SUCCESS LOOKS LIKE · Campaigns are executed seamlessly and delivered on schedule without delays · Leads are managed efficiently with clear visibility and minimal leakage · Cross-functional teams operate with alignment and clarity · Deadlines are consistently met without follow-ups or escalations.

Responsibilities

The role focuses on the end-to-end execution of marketing campaigns and the coordination of cross-functional teams to ensure timely delivery. It also involves managing the lead flow lifecycle from vendor handoff to sales conversion to prevent lead leakage.