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Director of Digital Marketing at American Hospital

Dubai, Dubai, United Arab Emirates -

Full Time

Start Date

Immediate

Expiry Date

02 Aug, 26

Salary

0.0

Posted On

04 May, 26

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing strategy, Brand positioning, Content marketing, Social media management, Budget management, Market research, Public relations, Team leadership, Pricing strategy, Campaign management, Advertising, Key account management, Performance evaluation, English fluency, Arabic fluency

Industry

Hospitals and Health Care

Description

Develops and implements annual and quarterly marketing plans in collaboration with unit heads, oversees the Marketing Department, and provides guidance to the team. Coordinates marketing efforts, develops promotions, and manages brand positioning. Oversees social media and content marketing, organizes promotional events efficiently, monitors campaign progress, and conducts market research to stay informed of trends and competitor movements. Controls budgets, communicates with external agencies, and leads advertising and promotion activities across various platforms. Ensures team performance through training and evaluations, improves product marketability and profitability, maintains relationships with key accounts, recommends pricing strategies, and adjusts marketing plans based on market

Responsibilities

The Director of Digital Marketing is responsible for developing and implementing comprehensive marketing plans, managing the marketing department, and overseeing brand positioning and promotional activities. They also monitor campaign performance, conduct market research, and maintain key account relationships to drive product marketability and profitability.