Director of Growth Operations
Build Red Stag’s pipeline “machine”: architect the GTM stack & algorithm behind our lead-creation engine (this is not a sales role)
In 2013, Red Stag Fulfillment launched.
Over the next 12 years, the company has grown tremendously, propelled by some powerful engines: inbound marketing, brand, word of mouth, and a service that truly delivers for our customers (many 3PLs do not).
Contrary to what is perhaps popular belief, we don’t believe inbound is dead, or dying. And we plan to continue to invest and evolve (so far, LLMs love us) our efforts here.
But, we have decided it’s time to add a new engine to our ship.
We’re calling this engine Business Development. Though, we’ll state up front this is not business development as it is popularly known. Our definition is more ambitious and rigorous. It combines database development and management, content, advertising, outreach, and more. It involves developing a proprietary algorithm and decision engine to bring together all of these elements into a machine that allows us to efficiently and effectively target ICP-fit clients for Red Stag.
We believe this engine will play a pivotal role in propelling Red Stag toward our next big goals.
We’re looking for a leader who can build the team, systems, and tools to assemble this engine, bolt it to the ship, and keep improving it.
A word of caution before we dive in further: this will be hard work. Our level of ambition is high—we don’t think it’s hyperbole to say that you might count the number of B2B companies who’ve built something akin to what we’re proposing on a hand or two.
For the right person, this will be the project of a lifetime. If that might be you, let’s dive in.

WILL HAVE THE FOLLOWING SKILLS:

• Drive to move fast, iterate quickly, learn and adapt
• The ability to build meaningful things from (near) scratch
• Capability to be a player/coach. You’ll build a strong team, but you’ll need to be on the field running plays too
• Desire and ability to recruit, develop, and lead people
• Problem solver with high analytical skills
• Highly comfortable with AI and modern Marketing/GTM technology. While you’ll hire/get support from the technology team, you should be a builder, too
• Proactive communicator and collaborator. This role will partner across Marketing, Sales, and Technology
• Business acumen to see how this new system turns activity into profit

RESPONSIBILITIES

Let’s mix metaphors for a minute. We have:

• High-level schematics for business development and prototypes for pieces of the system
• Experiments we’ve run in adjacent areas
• Resources we can plug into parts of this effort

Now we need the chef to design the recipe, assemble the right tools, and create the dish. That’s where you come in.
You’ll start small—building alongside a tight group of cross-functional collaborators and new resources you recruit. Then scale the team as we validate and grow. You’ll architect, launch, and continuously improve the business development engine that drives long-term growth for Red Stag.
Here’s what that looks like in practice:

WILL BE EXCITED ABOUT THIS ROLE BECAUSE…

This role will scratch your itch to build something truly meaningful and differentiated. You’ll collaborate to develop a vision and then bring it to life. You’ll be able to move fast, iterate and experiment to your heart’s content and build an ever-improving machine that drives big economic value for Red Stag and its customers.
You’ll be backed by a service—our fulfillment for brands and ecommerce companies selling into the U.S. market. Many go-to-market teams have to sell undifferentiated products or services. That sucks. You won’t find this here—we are run by world-class operators and relentlessly focused on delivering for our customers.
You’ll be embedded in an awesome Marketing team, and partner with a revenue organization and technology team that are fun and focused on growth and improvement.
Last, but certainly not least, you’ll serve two worthy groups of stakeholders in Red Stag’s success: our people doing boots on the ground work and literal heavy lifting, and our clients—entrpreneurs and brands building meaningful businesses, and counting on us to deliver for their customers.