SUMMARY OF POSITION

The Director of Marketing will serve as a visionary leader responsible for setting and executing the overarching marketing and communications strategy of the Catholic Pro-Life Community. This role will lead brand development, multi-channel campaigns, digital advertising, and all internal and external communications to advance CPLC’s mission, expand its reach, and increase donor engagement.
This individual should be an experienced, data-driven marketing strategist, creative thinker, and strong project manager with a proven track record of successful campaign leadership across various platforms. The Director will work closely with executive leadership and department heads to ensure that the CPLC message is clear, consistent, and compelling across all touchpoints.

KEY QUALIFICATIONS

• Bachelor’s degree in marketing, Communications, or related field (preferred)
• Minimum 7–10 years of progressive experience in marketing, including 3+ years in a leadership role, preferably in a nonprofit setting
• Demonstrated success in developing and scaling integrated marketing campaigns
• Experience with digital advertising platforms, media buying, and analytics reporting
• Strong understanding of Catholic values and the pro-life mission
• Proven leadership in managing a team and fostering a collaborative, mission-aligned culture
• Technical fluency in tools such as Adobe Creative Suite, Google Analytics, WordPress or equivalent CMS, and CRM/email platforms
• Excellent communication, presentation, and interpersonal skills
• Bilingual (English/Spanish) is a plus