POSITION OVERVIEW:

• The Director of Marketing and Business Development (DMBD) is primarily responsible for the planning and execution of all marketing efforts including public relations, marketing, and sales to ensure full occupancy of the facility.
• Manages and directs the staff in the Marketing and Business Development Department to achieve budgeted volume goals for average daily census and admissions. Provided administration with summaries and recommendations from market research evaluations.
• Coordinates the production and placement of advertisements. Works in conjunction with clinical leadership to develop and promote new programs and services.
• Key responsibilities include managing and strategically directing all the functions of the Marketing and Admissions department, develop individual clinical liaison goals and monitor results for sales calls, referrals, admissions, and outpatients visits, develops and conducts ongoing marketing/sales training for marketing team.

REQUIRED SKILLS:

• Current experience in healthcare required, preferably in a hospital setting or sales.
• Clinical background required (PTA, PT, OT, RN, RT)
• Strong background in client services and relationship management preferred.
• Supervisory/leadership experience required.
• Current, valid, and active driver’s license, auto insurance, and clean driving record required.
• Ability to travel using publicly available air and ground transportation.

ADDITIONAL QUALIFICATIONS/SKILLS:

• Demonstrates an understanding of patient mix, regulatory requirements, reimbursements, etc. that impact overall hospital operations.
• Demonstrates general computer skills including: data entry, word processing, email, and record management.
• Effective organizational and time management skills.
• Effective written and verbal communication skills.
• Ability to maintain quality and safety standards.
• Ability to maintain proper levels of confidentiality.
• Ability to work closely and professionally with others.
• Ability to develop and implement strategic sales plans.
• Ability to meet tight deadlines in relation to reports, plans, projects and other job responsibilities
  Responsibilities:
  In this position, you will be primarily responsible for the planning and execution of all marketing efforts including public relations, marketing, and sales to ensure full occupancy of the facility. Manages and directs the staff in the Marketing and Business Development Department. Provides administration with summaries and recommendations from market research evaluations. Coordinates the production and placement of advertisements. Integrates the hospital’s mission and “Guiding Principles” into daily practice

Please refer the Job description for details