Director of Marketing at Sustainability Engineering Group LLC

Phoenix, Arizona, United States -

Full Time

Start Date

Immediate

Expiry Date

21 May, 26

Salary

0.0

Posted On

20 Feb, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing Strategy, Brand Development, Thought Leadership, Digital Strategy, B2B Engagement, Content Strategy, SEO, Analytics, UX, RFP Responses, SOQ Development, Stakeholder Management, Budget Planning, ROI Reporting, Talent Acquisition, Executive Messaging

Industry

Civil Engineering

Description

Description We are seeking a strategic, growth-oriented Director of Marketing to lead and scale our marketing function across our civil engineering and software development business lines. This executive-level role is responsible for building a high-performance marketing strategy that strengthens brand authority, drives measurable revenue growth, and positions the firm as an industry leader. The Director of Marketing will oversee digital strategy, brand development, thought leadership, public sector marketing, and business development support—while translating complex engineering and technical solutions into compelling narratives that resonate with clients, partners, and top-tier talent. This role reports to executive leadership and serves as a key contributor to company-wide growth strategy. Key Responsibilities Marketing Strategy & Leadership Develop and execute a comprehensive, multi-channel marketing strategy aligned with corporate growth objectives across civil engineering and software services Establish marketing KPIs tied to revenue, pipeline growth, brand visibility, and recruitment Partner with executive leadership to support strategic planning, market expansion, and positioning initiatives Build, mentor, and manage internal marketing resources and external partners Oversee marketing budget planning, allocation, and ROI reporting Serve as brand steward, ensuring consistency and excellence across all touchpoints Digital & Social Media Strategy (Core Growth Channel) Lead the firm’s digital presence with emphasis on high-impact B2B engagement across LinkedIn, Instagram, YouTube, X (Twitter), and emerging platforms Develop executive-level thought leadership strategies highlighting innovation in infrastructure, civil engineering, and technology solutions Oversee content strategy including: Major project storytelling and case studies Technical insights and industry education Product/software solution positioning Awards, recognition, and public sector achievements Employer branding and talent acquisition campaigns Translate complex engineering systems, data platforms, and software tools into accessible, compelling messaging Monitor analytics and optimize performance based on engagement, conversion, and lead generation metrics Track industry trends across AEC, GovTech, and infrastructure technology markets Website & Digital Experience Leadership Own the company website ecosystem as a primary marketing, recruiting, and business development engine Lead strategy for UX, SEO, technical performance, and conversion optimization Align website architecture to support both professional services (civil engineering) and SaaS/software offerings Oversee content development, landing pages, product/service positioning, and lead capture systems Manage CMS strategy, analytics dashboards, and continuous performance improvements Coordinate internal stakeholders and external agencies to ensure scalable digital infrastructure Brand Development & Market Positioning Elevate brand positioning across public infrastructure, municipal services, and technology innovation markets Define differentiated messaging that communicates both engineering expertise and digital capabilities Ensure consistent visual identity, tone, and messaging across all proposals, campaigns, and digital assets Lead development of high-impact marketing collateral, presentations, and executive messaging Public Sector & Business Development Support Provide strategic oversight for Statements of Qualifications (SOQs), RFP responses, and public agency submissions Align marketing materials with company vision, compliance standards, and operational SOPs Collaborate closely with business development and project leadership to strengthen win strategies Develop digital assets and storytelling that support long-term public agency relationships Requirements Qualifications Bachelor’s degree in Marketing, Communications, Business, or related field (MBA preferred) 8+ years of progressive marketing experience, with leadership experience strongly preferred Background in civil engineering, construction, architecture, infrastructure technology, SaaS, or related professional services Demonstrated success building and executing B2B growth marketing strategies Experience managing marketing budgets and measuring ROI Strong expertise in CMS platforms, SEO, analytics, and marketing performance tools Proven ability to lead cross-functional collaboration with technical and executive teams Exceptional storytelling ability—translating complex engineering and software concepts into market-facing value propositions Strategic thinker with hands-on execution capability

Responsibilities

This executive role is responsible for developing and executing a comprehensive, multi-channel marketing strategy across civil engineering and software business lines to strengthen brand authority and drive measurable revenue growth. Key duties include leading digital strategy, overseeing content creation, managing brand positioning, and supporting public sector business development efforts.