ABOUT ROCK SALT MARKETING COOPERATIVE

Rock Salt Marketing was founded in 2023 by digital marketing experts that wanted to break from the industry norms by treating people right and providing the quality services that clients expect for honest fees. At Rock Salt Marketing, we prioritize our relationships with both clients and team members, and are committed to meeting the highest expectations of honesty, transparency, and integrity.

QUALIFICATIONS

• Minimum 3–5+ years of agency SEO experience
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• Confidence in conducting research, strategizing, and executing onsite, off-site, and technical components of an SEO campaign

• Experience managing campaigns in various industries including for local businesses, service area businesses, and online retailers and service providers
• Experience and proficiency with client communication
• Strong project management capabilities
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• Time management proficiency

• Very strong organization skills
• Eye for details
• Expertise with SEO tools including Semrush, Screaming Frog, Ahrefs, Google Search Console, Google Analytics, and Google Tag Manager
• Successful team management experience
• Advanced competency with verbal and written communication
• Understanding of how other digital marketing channels interact with SEO strategy
• Familiarity with the following software preferred: Google Sheets, Looker Studio, Google Drive, ClickUp, Pipedrive
• Functional knowledge of HTML/CSS preferred

ABOUT THE ROLE

• Rock Salt Marketing is looking for an experienced SEO and client success expert to help grow our SEO team by training SEO professionals and extending our outstanding services to new clients as a Director of SEO. I this role, you’ll manage a conservatively sized book of business, overseeing campaign strategy and execution for your clients and leading a small team of digital marketing experts. You’ll enjoy competitive compensation, generous benefits, and a culture of mutual respect and autonomy.

WHAT YOU’LL DO

• Manage a book of business of 15–20 clients, directing strategy, execution, client communication, and reporting
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• As you build a team, your book of business will decrease and be replaced by administrative responsibilities.

• Develop lasting relationships with your clients
• Successfully build and lead a small team of SEO managers and specialists
• Provide in-depth analysis of SEO needs and campaign performance
• QA deliverables for completion, accuracy, and professionalism before client delivery
• Project manage the SEO-friendly development of new websites