Director of Social Media - New Brand at Beatbox Beverages, LLC

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Full Time

Start Date

Immediate

Expiry Date

18 Dec, 25

Salary

150000.0

Posted On

19 Sep, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Social Media Strategy, Content Creation, Influencer Partnerships, Cultural Trendspotting, Data Analytics, Community Engagement, Creative Collaboration, User-Generated Content, Brand Management, Communication Skills, Organizational Skills, Entrepreneurial Mindset, Digital Marketing, Trend Awareness, Video Editing, Negotiation Skills

Industry

Food and Beverage Services

Description

WE DEVELOP INNOVATIVE BEVERAGE BRANDS THAT DEFINE WHAT’S NEXT. Born in Austin, TX, BeatBox Beverages is a team of millennial founders and industry veterans reshaping the future of drinking. We believe the best brands don’t just follow trends, they create them. Our mission is to craft cutting-edge, game-changing beverages that push boundaries while connecting with future-forward individuals who crave the extraordinary. Job Description Title: Director of Social Media - New Brand FLSA Classification: Exempt Department: Marketing Reports to: TBD Salary: $120,000-150,000 + bonus Date: 9/2025 Job Summary: This role leads social and digital strategy for a new brand across platforms like TikTok, Instagram, X, and YouTube. It combines bold content creation, influencer partnerships, and cultural trendspotting to drive daily engagement and brand relevance. The role also manages the social calendar, collaborates cross-functionally, and uses data to optimize growth and performance. Supervisory Responsibilities: This position does not have direct supervisory responsibilities but is subject to change. Duties/Responsibilities: Lead and own the entire social and digital ecosystem for the new brand - setting the vision, strategy, and execution across TikTok, Instagram, X, YouTube, Threads, and emerging platforms. Serve as the tastemaker and cultural driver for the brand, bringing a bold, creative vision for how we break through the noise and get in front of millions of consumers every day via social media and digital platforms. Build and execute a best-in-class content strategy - overseeing the creation of high-impact content daily (copy, filming, editing, posting) in a voice that’s fresh, funny, and unmistakably relevant to culture. Identify, negotiate, and activate influencer partnerships at every level, from grassroots micro-creators to big-name celebrities, to create authentic connections and massive awareness. Forge creative collabs with influencers, brands, meme accounts, and culture-driving communities to unlock stunt marketing opportunities that put the brand at the center of conversation. Curate and amplify user-generated content (UGC) to build credibility, highlight real fans, and foster community. Stay at the cutting edge of trends, memes, audio, and cultural moments - ensuring the brand moves at the speed of culture and seizes moments to go viral. Own and manage the brand’s social calendar, balancing long-term strategy with the agility to jump into conversations and react in real time. Partner with internal teams (creative, partnerships, events, product) to ensure social and digital amplify every major brand initiative. Use data, analytics, and insights to continuously refine, optimize, and evolve social content performance, growth, and impact. Required Skills/Abilities: Creator mindset — you don’t just direct others, you can make things yourself (phone in hand, ideas in motion). Naturally entrepreneurial — you thrive with autonomy, love solving problems in real time, and treat this brand like it’s your own. Deeply in tune with Gen Z and millennial digital culture — memes, trends, TikTok audio, brand tone, slang, all of it. Confident communicator, skilled at managing creators, negotiating brand collabs, and nurturing influencer relationships. Highly organized — able to juggle a fast content cadence, lots of moving pieces, and still keep track of UGC, partnerships, and results. Education/Experience: 5+ years experience in social media, content creation, or digital brand building — ideally from a fast-paced, creator-driven brand like Barstool, Doing Things Media, Almost Friday, or similar. Physical Requirements: Prolonged periods of sitting at a desk and working on a computer. Must be able to lift up to 15 pounds at times. BeatBox Beverages provides a fair and equal employment opportunity regardless of race, color, religion, national origin, gender, pregnancy, sexual orientation, gender identity/expression, age, marital status, disability, or any other legally protected characteristic. BeatBox Beverages hires and promotes individuals solely based on qualifications for the position to be filled and business needs. Colorado Residents: In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation.

Responsibilities

Lead and own the social and digital strategy for a new beverage brand across various platforms. Manage content creation, influencer partnerships, and cultural engagement to drive brand relevance and growth.