BE PART OF AN ICONIC STORY.

TOMMY HILFIGER is one of the world’s most recognized global lifestyle brands, confidently welcoming and inspiring consumers since 1985. Originally established in New York City and infused with the vibrant spirit of Americana, to create the modern uniform of accessible luxury. The TOMMY HILFIGER brands consist of TOMMY HILFIGER and TOMMY JEANS, complemented by a range of licensed product categories that extend the brand lifestyle across generations, geographies, activities and occasions. Tommy Hilfiger’s global marketing approach and communications strategy taps into culture through the world of F.A.M.E.S.: the people, organizations and ideas boldly driving the future of Fashion, Art, Music, Entertainment and Sport. Major global campaigns, sponsorship platforms, and disruptive activations with world-class athletes, musicians and entertainers bring a constant source of energy and inspiration to the brand. Immerse yourself in TOMMY HILFIGER here! (YouTube, Instagram, TikTok)

POSITION SUMMARY

The Director Styling is crucial for setting the styling vision for the Tommy Hilfiger brand on a global scale. This role will ensure creative consistency and elevation of the work of all of our styling & product marketing teams. The Director Styling will develop, oversee and implement the Global Brand Styling Direction for Tommy Hilfiger, in close partnership with our Chief Design Officer and Chief Product Officer. The role effectively balances commercial and brand considerations in making sure the brand elevates itself to the affordable luxury space and consistency to inspire our consumers
Styling is a key element within the Tommy Hilfiger brand expression and drives consumer engagement & elevates the consumer experience, which is are key pillars of the PVH+ Plan. In this role you scale brand styling across a wide range of channels, from .Com to Tier 1 & Tier 2 campaigns as well as sell-in materials.

Including but not limited to:

• Lead styling direction for ‘On-Model’ and ‘Still-Life’ imagery against brand standards
• Own ALL styling output with accountability for outfit composition and product display
• Build, Manage and Lead freelance Styling talent pool to drive elevated imagery against global guidelines
• Continually improve aesthetic standard alongside Sr. Director Creative Direction
• Develop and Maintain brand styling guidelines to ensure brand elevation and alignment to campaigns and Brand moments
• Connect with product divisions to analyse consumer style trends and data to inform creative decision.
• Develop, test and implement new scalable styling and outfitting processes
• Attend seasonal divisional briefings to understand and translate styling themes and key looks
• Consistently review shoot practices to drive efficiencies against the quality-bar.
• Role model, the PVH Leadership Behaviors, along with inclusive and adaptive leadership
• Fully owns the operational process, defines and measures KPI’s.
• Expert in managing priorities and setting boundaries to safe health and wellbeing for self and others