A BIT ABOUT US:

Genius Sports is at the forefront of the sports technology landscape, delivering real-time data and innovative digital solutions that connect sports, brands, and fans worldwide. From data capture to distribution, we are an integral partner to sports leagues and federations—including the NFL, English Premier League, FIBA, and NCAA—ensuring that critical data and cutting-edge products reach millions of users.
If you want to be part of a passionate global team shaping the future of sports entertainment, then come and join us. We foster an environment where creativity, collaboration, and continuous learning drive innovation for our partners and end-users.
The Role: Director, Product Marketing
The Genius Sports Product Team is looking for a smart, talented, and experienced Director to lead our Product Marketing initiatives. The Director of Product Marketing will manage a team of product marketers who help define the go-to-market strategy that drives product adoption and accelerates growth with Genius Sports’ solutions.
Reporting directly to the Chief Product Officer, this pivotal role will be instrumental in driving our company’s growth by crafting compelling cross-product narratives, establishing the company as a thought leader in the industry, and defining and leading new category creation efforts. This leader will be the architect of our product messaging and narrative for Genius Sports, ensuring clarity and alignment across all sales and marketing functions.
The ideal candidate will possess deep B2B2C marketing expertise, a proven track record of building messaging and keynotes with executives, collaborating effectively with PR, AR, brand, core marketing and product management teams, and have a strong technical aptitude. They will be an expert storyteller, capable of translating complex product capabilities into clear and compelling value propositions that resonate with our target audience.

QUALIFICATIONS:

Bachelor’s degree in marketing, business, or a related field (Master’s degree preferred).
10+ years of product marketing experience, with a strong background in messaging and GTM strategies.
Experience in marketing SaaS and/or B2B2C software is highly preferred.
Strong collaboration skills, with experience working in cross-functional teams to deliver coordinated marketing and product experiences.
Exceptional communication and storytelling skills, with the ability to craft compelling messaging that drives feature adoption and customer engagement.
Proven track record of developing and executing successful cross-product marketing initiatives.
Strong understanding of GTM strategies and launch methodologies.
Demonstrated ability to lead and influence cross-functional teams.
Strong analytical and problem-solving skills, with a focus on action and results.
Technical savvy with ability to understand and communicate complex technical concepts.
What’s in it for you?
As well as a competitive salary and annual leave allowance, our benefits include health insurance, skills training and much more, depending on the location. We also offer a host of softer benefits, including many social events throughout the year such as summer and winter holiday parties, monthly team building events, sports tournaments, charity days and wellbeing activities.
The salary for this role is based on an annualized range of $200,000 – $250,000. This role will also be eligible to take part in Genius Sports Group’s benefits plan.