WHO WE ARE…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
We are the now and the next. The power behind the people building the future. We are born from the spirit of innovation. We are created from the idea that people around the world want more, need more, deserve more. We are the home of the global digital revolution. We are CNN.
To see what it’s like to work at CNN, follow @WBDLife on Instagram and X!

QUALIFICATIONS & EXPERIENCE…

• Proven experience in digital journalism, audience programming, or editorial operations within a fast-paced news or media environment
• Experience managing teams in a 24/7 publishing operation, ideally with global coordination
• Demonstrated ability to balance real-time editorial instincts with long-term strategic thinking
• Deep understanding of audience engagement, digital consumption behaviours, and cross-platform storytelling (text, video, audio)
• Strong analytical skills — comfortable interpreting audience data and using it to drive decisions
• Excellent communication skills and comfort working with executive stakeholders and cross-functional leaders
• Experience working with product and design teams to enhance digital storytelling or homepage surfaces
• Demonstrated commitment to journalistic standards and editorial independence
  Hybrid Working - This role is advertised as a Hybrid work model, that combines remote and in-office work, following our current company policy and to be agreed with your Line Manager. Subject to any applicable laws, WBD / your Line Manager reserves the right to change this working agreement where this is essential to business needs and upon reasonable notice to you.

YOUR NEW ROLE…

We are CNN. The world’s most essential and engaging source of digital news. We are in the midst of rapid transformation and need our next generation of innovators, makers, and dreamers who will lead and drive our growth. We aim to make the world a better, more connected place.
We’re seeking a Director of Digital Programming to lead the editorial team responsible for curating and optimizing the content experience across our core digital surfaces — web, mobile web, and mobile apps — for a 24/7 global news organization.
This role is at the intersection of journalism, audience behaviour, and product innovation. The ideal candidate brings sharp editorial judgment, strong people leadership, and a strategic mindset grounded in data. You ensure our digital front doors consistently reflect the urgency, depth, and breadth of our journalism — and that they serve the evolving needs of our audiences around the clock.

YOUR ROLE ACCOUNTABILITIES…

• Lead a team of editors curating and programming the organization’s home and front- door digital experiences (web, mobile web, and app)
• Exercise strong editorial judgment in real-time, particularly during high-pressure breaking news
• Frame stories with clarity and impact, including writing or approving high-quality headlines, teases, and promotional language
• Make sophisticated editorial decisions around content hierarchy, timing, and rotation across multiple formats (text, video, visuals)
• Monitoring real-time analytics to guide programming decisions and adjust content placement dynamically, and Identifying patterns in audience behaviour across platforms and use insights to inform both daily and long-term programming strategy
• Guide programming strategy across formats — including live video, text, audio, and visuals — ensuring each is optimized for its platform
• Spot key live opportunities and coordinate with digital video producers to bring time-sensitive content to audiences
• Represent programming priorities in editorial and cross-functional leadership meetings
• Serve as the primary liaison between the programming team and executive stakeholders, ensuring alignment on goals and editorial positioning
• Collaborate closely with peers in News, Product, Audience Development, and Design to deliver a cohesive, audience-first experience
• Support testing and experimentation efforts on surfaces by providing editorial input and aligning tests with audience goals