• Job Reference: 2279569095-2
• Date Posted: 4 August 2025
• Recruiter: DR Health & Beauty Brand
• Location: Leeds
• Salary: On Application
• Sector: Creative & design, Production

2. WHO WE ARE?

We’re one of the fastest-growing health & wellness brands in Europe, with a one-of-a-kind product and proven product market fit.
If you want to spend your day writing killer ads (and get rewarded big when they scale)-this is the opportunity.

YOUR EXPERIENCE/SKILL:

• Must have experience creating VSLs like these:
• You’ve worked at a 7-figure (min. €500k/month) or 8-figure DR brand in health & wellness, beauty, or supplements as a creative strategist/copywriter.
• You’ve led the full creative process: creating a creative plan, executing it, and leading other team members to bring it to life.
• Ability to see the complete picture-from ad to landing page to brand positioning (E.g How does the lp hero section impact a creative results? )
• You’re data-driven. You don’t test randomly-you only test what has a high probability of success.
  Use AI like a weapon (For data analysis, copy, creative visuals, brainstorming based on data)

3. WHY YOU’LL DO THE BEST WORK OF YOUR CAREER:

You can be world-class, but

• If your editors suck
• The offer is weak
• You’re doing admin

You’re wasting your hard earned skills.

We’ve solved all that:

• Superior offers that convert (urgent pain, massive TAMs, stupid to say no to)
• World-class creative team who brings your vision to life exactly
• Founder who gets it (AOV, CVR, LTV-if something needs fixing, it’s fixed)
• Zero admin, pure creative work

5. YOUR ROLE - WHAT YOU’LL OWN

You’re responsible for leading our creative process-from planning to execution to iteration.

Weekly Creative Plan:

• Dive into ad account data, audience research, and competitor research to create our weekly creative plan-deciding which new creatives to create and what iterations to create.

Execution:

• You’ll write ad scripts, create briefs for editors, designers, UGC creators and provide them with the content they need (This is not speaking/ managing content creators). You’re responsible for making sure the final videos come out exactly how you intended-and that they perform.

Creative Feedback Loop:

• You own the feedback process. You work with editors and designers to make sure the creative are exactly how you want them.

Mid-Week Check-In:

• Check for early signs of what’s working or not-and quickly act on that by creating iterations or adapting the plan.

Weekly Creative Team Meeting:

• Lead the weekly creative meeting by explaining what’s working, what’s not, and your thesis on why a creative is performing the way it is.

Creative Production Ownership:

You’re responsible for the full creative pipeline:

• Writing copy
• Briefing editors/designers
• Overseeing production
• Owning the result

System Building:

• Document your AI prompts, systems, and processes. Build SOPs from what you use to produce creatives.