DTC Creative Strategist for Ecommerce Company (Remote) at Paired

Dubai, Dubai, United Arab Emirates -

Full Time

Start Date

Immediate

Expiry Date

10 Apr, 26

Salary

0.0

Posted On

10 Jan, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Creative Strategy, Performance Marketing, Scripting, Concepting, Ad Copy, UGC, Video Sales Letters, Collaboration, Feedback, Ecommerce Trends, Ad Psychology, Data Analysis, Emotional Resonance, Meta Ads Manager, Performance Feedback, Creative Testing

Industry

Outsourcing and Offshoring Consulting

Description

Our client is a fast-growing DTC brand, looking for a high-performance Creative Strategist who lives and breathes performance marketing. If you understand what makes a scroll-stopper convert, love scripting hooks that hit, and can direct UGC, statics, and motion assets with strategic precision, we want to talk. What You’ll Do As our Creative Strategist, you’ll own end-to-end creative strategy for our hero SKUs — including pet health products, hair loss products, supplements, and accessories. You’ll turn insights into thumb-stopping, revenue-driving creative across Meta, YouTube, and more. Your Core Responsibilities Creative Strategy ● Develop and lead multi-SKU ad creative across the customer journey ● Craft and test messaging angles, formats, and frameworks that drive conversions ● Use customer reviews, performance data, and market trends to prioritize concepts Scripting & Concepting ● Regularly script the following: ○ VSLs (Video Sales Letters) ○ UGC and VO-led ads ○ Short-form scripts and hooks ○ Static ad copy/concepts ○ Motion briefs (GIFs, animations) ● Ensure each concept is emotionally resonant, platform-native, and conversion-optimized Review & Feedback Loop ● Participate in review rounds with our in-house producer/editor team ● Provide clear, constructive feedback to elevate quality and align with brand tone Cross-functional Collaboration ● Join weekly syncs with our internal creative and growth team ● Collaborate on creator casting and brief development (we use Insense) ● Recommend and help iterate on workflow improvements and testing strategy Success Looks Like ● Consistent delivery of high-impact creative that boosts ROAS ● Strong understanding of ecommerce trends, ad psychology, and performance hooks ● Ability to work fast without sacrificing polish ● Willingness to go above and beyond during campaign pushes or launches Your Toolkit ● You’ve developed creative for DTC brands in wellness, personal care, pet, or similar spaces ● Familiarity with Meta Ads Manager data or know how to read performance feedback ● You can script, concept, and brief editors or animators ● Not afraid to jump on Slack or join calls — communication matters here Deliverables & Compensation ● 11 scripts per week. This includes: Statics (IMG ads), Elevenlabs / UGC, Iterations, VSLs ● Flexibility for fast scale-up if we hit a groove ● Open to creative tests before long-term scope agreement 3–7+ years of experience in DTC eCommerce, performance marketing, or creative strategy Proven experience driving growth through paid media creative Deep understanding of Meta and TikTok creative best practices Strong grasp of eCommerce metrics: CAC, LTV, AOV, ROAS, MER Ability to turn data and insights into actionable creative direction Experience writing emotionally resonant copy Experience in guiding creative teams Work from Anywhere Competitive Salary Flexible Hours

Responsibilities

As a Creative Strategist, you will develop and lead multi-SKU ad creative across the customer journey, crafting messaging angles and formats that drive conversions. You will also participate in review rounds and collaborate with internal teams to enhance creative quality.