DTC Retention & Email Marketing Specialist at Think Organic Limited
, , Hungary -
Full Time


Start Date

Immediate

Expiry Date

31 May, 26

Salary

0.0

Posted On

02 Mar, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Shopify, Klaviyo, Email Marketing, SMS Marketing, Subscription Management, A/B Testing, Data Analysis, Customer Retention, Loop, Event Tracking, UX Optimization, Creative Development

Industry

Health;Wellness & Fitness

Description
About Inspiriko We create award-winning, science-backed supplements for women's hormonal and intimate health. With 100K+ loyal customers, a 4.9★ Amazon rating, and 30+ industry awards, we're scaling from 7 to 8 figures across UK, EU, and US marketplaces. About the Role: DTC Retention & Email Marketing Specialist Shopify + Klaviyo | Subscription-First | In-House We are a mid 7-figure brand, currently driven primarily by Amazon. Our DTC channel is early (~£100K) and we are now building it properly. We are not hiring someone to “manage emails.” We are hiring someone to build and scale the retention engine that turns DTC into a serious revenue channel. This role is for an operator who has already done this inside a 7+ figure Shopify subscription-first brand. Your Scorecard (You Own These) Email revenue Subscriber repeat revenue Email + SMS list growth Subscriber sign-up rate Churn % (subscription retention) % of DTC revenue driven by retention If those numbers don’t excite you, this isn’t the role. What You’ll DoBuild the Lifecycle Machine Architect and own all Klaviyo flows (welcome, abandon, post-purchase, upsell, winback, churn) Create and manage campaign calendar Build advanced segmentation and cohort logic Run structured A/B testing across offers, messaging and timing Turn email into a major % of DTC revenue Own Subscription Retention (Loop) Build and optimise cancel/exit flows Implement save offers, pauses, swaps, frequency changes Reduce churn through data-driven interventions Improve subscriber onboarding and retention cohorts Increase subscription sign-up rate across PDP and cart Grow the List & Conversion Optimise popups, forms, and subscription-first offers Improve visitor → subscriber CVR Increase subscription uptake on PDP and cart Partner with acquisition to maximise LTV, not just cheap opt-ins Shopify Ecosystem Ownership QA tracking between Shopify, Klaviyo, and Loop Onboard retention-driving apps Ensure clean event tracking and data integrity Run fast A/B tests across lifecycle and subscription UX Execute Light theme edits Build effective email creative Move fast without waiting on a team of five You Are Proven experience working for a 7+ figure Shopify subscription brand, delivering similar results Deep in Klaviyo (advanced segmentation + flow logic) Comfortable owning revenue numbers Commercially sharp (you understand margin and LTV) Strong with subscription platforms (Loop preferred) Fast, autonomous, accountable Builder mindset — not a caretaker What Winning Looks Like (12 Months) Email driving 30%+ of DTC revenue Meaningful reduction in churn Growing active subscriber base Subscriber repeat purchase revenue reaches 60% of total revenue every month DTC retention engine fully built and compounding Non-Negotiables Do NOT apply if: You are part of an agency You cannot commit 15 to 20 hours per week You manage multiple active clients that divide your focus You are looking for side-income rather than ownership You have not worked inside a 7+ figure Shopify subscription-first brand We want focus, speed and accountability — not divided attention. Compensation Competitive base salary (To be discussed) 20 hours per week (minimum commitment) Quarterly performance bonus Clear path to full-time role within 6 months (with expanded responsibilities and compensation adjustment) Compensation will depend on: Proven results in 7+ figure Shopify subscription brands Depth of Klaviyo + subscription performance improvement experience Ability to own revenue outcomes
Responsibilities
The specialist will architect and own all Klaviyo email and SMS flows, manage the campaign calendar, and run structured A/B testing to turn email into a major percentage of Direct-to-Consumer (DTC) revenue. A key focus is owning subscription retention by building and optimizing cancel flows, implementing save offers, and reducing churn through data-driven interventions.
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