DXR Commercial Marketing leader/Product Marketing at Philips

Best, North Brabant, Netherlands -

Full Time

Start Date

Immediate

Expiry Date

20 Dec, 25

Salary

0.0

Posted On

22 Sep, 25

Experience

10 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Commercial Marketing, Product Marketing, Go-To-Market Strategies, Campaign Planning, Customer Centricity, Team Management, Value Propositions, Omni-Channel Campaigns, Lifecycle Management, Demand Generation, Market Insights, Collaboration, Data-Driven Approach, B2B Marketing, Healthcare Technology, Financial Acumen

Industry

Hospitals and Health Care

Description

Job Title DXR Commercial Marketing leader/Product Marketing Job Description As the DXR Commercial Marketing Leader, you will be responsible for shaping and executing global go-to-market strategies for DXR, ensuring effective regional activation and deep customer centricity. You will lead and build the global DXR marketing function—with the mandate to scale marketing capabilities across campaign planning, activation, and messaging. You will bridge global strategy and local execution and translate technical propositions into differentiated value stories that resonate with healthcare decision-makers. Your role : Lead all marketing activities related to product launches and promotions, ensuring strategic alignment, seamless execution, and maximum market impact. Manage and grow a high-performing team (currently 7–10), including product marketers and marcom specialists (direct or matrixed). Translate complex technical product capabilities into clear, compelling value propositions tailored to the needs of clinicians, administrators, and procurement stakeholders. Drive the development of omni-channel campaigns, guiding audience-based activation across digital and offline channels. Ensure global marketing strategies are translated into relevant, actionable regional go-to-market plans. Own downstream marketing strategy and execution—supporting lifecycle management, driving market adoption, and enabling commercial performance. Oversee campaign performance, content development, and demand generation; continuously optimize KPIs such as adoption rates, lead conversion, and share growth. Act as a strategic partner to Sales, Product Management, Service, and Education, bringing market insights into planning and execution. Foster strong collaboration with regional commercial teams to support order intake, competitive differentiation, and local sales enablement. Establish robust feedback loops from the field to refine messaging, tools, and campaign effectiveness. You're the Right fit if you have: Bachelor's degree in Marketing, Digital Marketing, Business Administration, E-Commerce Management or equivalent. 10+ years of experience in commercial or product marketing, preferably in medical devices, diagnostics, or healthcare technology. 5+ years in a direct leadership role, with a track record of developing and mentoring marketing professionals. Proven ability to translate technical or clinical product features into clear, outcome-driven customer value propositions. Deep understanding of B2B marketing preferably in healthcare, including product launches, demand generation, and omni-channel activation. Strong business acumen and a solid grasp of financial drivers like ROI, profitability, and market share. Entrepreneurial mindset with a proactive, problem-solving attitude and the ability to thrive in a matrixed environment. Experience balancing global strategy with successful local execution across diverse markets. A data-driven approach to campaign measurement and continuous improvement *This position isn't open for relocation. How we work together We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week. Onsite roles require full-time presence in the company’s facilities. Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations. About Philips We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others. • Learn more about our business. • Discover our rich and exciting history. • Learn more about our purpose. If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here. #LI-EU #LI-OFFICE At Philips, we believe that every human matters. As a global health-tech leader, we focus on improving people’s health and wellbeing through meaningful innovation. The people who work here share our passion and are motivated to bring this purpose to life. For more than 130 years, we have been creating technologies and innovations that improve people's lives and support healthcare practitioners. Headquartered in the Netherlands and operating in more than 100 countries globally, we focus our advanced technology and deep clinical and consumer insights on Precision Diagnosis, Image Guided Therapy, Enterprise Informatics, Monitoring/ Connected Care, Sleep & Respiratory Care and Personal Health. Together, we deliver better care for more people because we believe that every human matters. That's why we're taking steps to create an environment where we acknowledge and embrace our differences and uniqueness and listen to and value each other's views. When people feel cared for and listened to, they bring their best qualities to work, leading to better collaboration, communication, innovation and success. It is the policy of Philips to provide equal employment and advancement opportunities to all qualified employees and applicants for employment without regard to race, color, religion, sex, pregnancy/childbirth or related medical conditions, age, ethnic or national origin, sexual orientation, gender identity or expression, physical or mental disability, genetic information, citizenship status, veteran or military status, marital or domestic partner status or any other characteristic protected by law. As an equal opportunity employer, Philips is committed to fostering a culture where all are treated with respect and professionalism. To ensure reasonable accommodations for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974 and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance. Philips is an Equal Employment and Opportunity Employer including Disability/Vets and maintains a drug-free workplace. Know Your Rights

Responsibilities

Lead all marketing activities related to product launches and promotions, ensuring strategic alignment and maximum market impact. Oversee campaign performance, content development, and demand generation while acting as a strategic partner to various teams.