• Job ID: 295479
• Date posted: 19/06/2025Your responsibilities
  Strengthening the IKEA brand and increase online visits, engagement, and conversion is paramount. To achieve maximum sales growth and profitability in the E-commerce channel by contributing actively to attract and convert more consumers to customers:
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• You focus on creating strategies for your product range and implement them into our online channels as well as sales steering according to prior analysis.

• You are planning, servicing, optimizing, and developing your product categories based on business needs and aligned with the general commercial direction and seasonality.
• You define forecasts for sales and activity needs in range scope, with the larger Commercial team. Together with the Sales Team you will be responsible for reaching sales targets and support conversion rate and sales optimization.
• You follow sales- and sales margin data and coordinate relevant stakeholders to decide on sales steering and identify needs.
• You gather and define relevant KPI´s, forecasts, performance analysis as well as following up on them.
• You contribute to optimize the range changes and offers in collaboration with respective Sales Leaders and work proactively towards stakeholders to secure correct fulfilment and forecast.
• You create product management strategies and content supporting them as well as SEO texts for your product area.
• You optimize the user experience and the customer journey as well as the easy buying process.
• You deliver insights to key stakeholders in the market and the global matrix on how to improve the omnichannel customer experience,

Please refer the Job description for details