E-commerce Specialist

at  White Fox Boutique

White Fox is a globally recognised fashion brand loved by babes and celebs worldwide.
Established in 2013 and based in Sydney, Australia, White Fox has quickly become the go-to online fashion destination and is continuing to take over wardrobes everywhere.
An exciting role has become available for an Ecommerce Specialist to join the White Fox family based at our stunning office in Rosebery.
Think this could be you? Apply below!

REQUIREMENTS

• Relevant qualification & minimum 3 years experience in a similar role
• Experience with Shopify Plus most desirable
• Experience with merchandising tools
• HTML, CSS and basic coding technical skills
• Knowledge of SEO & website optimisation
• Knowledge of buying, merchandising and range planning processes
• Strong planning, project management, problem solving and organisational skills

• Working alongside the e-commerce team members you will be assisting with maintenance & operations of all of the White Fox Stores (AU, UK & USA)
• You will manage & assist on all onsite content including but not limited to; product descriptions, product tagging, up sells & cross sells, the planning of website banners, merchandising of the search & collections, updating the information pages & checkout
• Ensure product launches are on time & work alongside the product planning team to ensure new arrivals & restocks are displayed online correctly
• Develop great relationships cross functionally, including Buying, Merchandising and Marketing, to deliver a strong trading plan
• Assist with testing & deployment of new developments & platforms, working closely with the Shopify Front End & Back End Developers
• You will assist with the launch of onsite promotions ensuring the launch is a success, including discount code creation, onsite messaging, banner changes & merchandising of the site, and monitoring when live
• Ensure the sites/collections are aligned with SEO best practices
• You will assist with full site audits, ensuring all customer flows & conversion paths are working perfectly with no errors
• Assist with weekly reporting & have a strong understanding of the trading performance of each site using web analytics tools to monitor performance of all the key metrics
• Help develop the roadmap & make recommendations for change and feed this back to other managers, Head of Department and Directors as appropriate
• Monitor & assist with any operational issues of the websites
• Drive and optimise customer journey across multiple regions – using data to identify trends and customer behaviour patterns to increase traffic, conversion and AOV
• You will conduct regular competitor activity reviews across both retail stores and online to understand the market place and environment
• You will review onsite search behaviour to gain an understanding of keyword queries and manipulate the products within the search pages to drive conversion
• Develop testing roadmap and user testing for UX/CRO. You will monitor AB tests and analyse results and present findings
• Assist with creating and documentation of new processes and workflows
• You will have a strong understanding of our processes & workflows from front end to back end, across all systems & platforms
• Enhance site personalisation and continuously conduct A/B testing to optimise the user experience
• Support all launches, promotions, and development on the White Fox App to drive conversion rates