Ecommerce Executive at WPP

Guangzhou City, Guangdong Province, China -

Full Time

Start Date

Immediate

Expiry Date

18 Feb, 26

Salary

0.0

Posted On

20 Nov, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Ecommerce, Advertising, Data Analysis, Communication, Creativity, Team Collaboration, Project Management, Brand Strategy, Optimization, Sales Growth, Responsibility, Learning Ability, Pressure Handling

Industry

Advertising Services

Description

About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com Role Summary and Impact 3 best things about the job: 赛道好：快速发展的电商及社交电商行业团队好：行业规模及成绩领先的团队成就感：服务知名品牌，接触多主流电商平台业务 Measures of success – In three months: 熟识群邑电商运作体系搭建及发展电商项目团队与客户及合作团队建立良好关系 In six months: 取得阶段性效果，如618/双11大促 In 12 months: 成为某客户项目的专业担当 What your day job looks like at WPP Media: 负责在各大电商平台（如天猫、京东、抖音、快手、拼多多、美团、饿了么等）进行广告投放，根据品牌营销策略和平台节点制定广告投放计划；操作各电商平台推广工具的优化和数据分析，提高广告浏览量和转化率，优化广告效果达成ROI目标，协助品牌实现全店销售额增长；主导投放数据的日报，周报等关键指标分析，并结合店铺、竞品以及行业情况，及时调整投放策略，优化创意和出价，提升广告效果；与品牌客户销售，运营等部门密切合作，快速回应品牌客户需求，确保投放执行与品牌策略一致；与设计团队密切合作，设计和制作高质量的广告素材，并且根据投放效果反馈，持续优化广告素材，提高点击率和转化率；完成上级布置的工作任务 Skills and Experience At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. What you will need: 本科学历以上；对电商行业及电商广告推广感兴趣，一年及以上电商运营推广经验者或search工作经验者优先；有优秀的文字功底，具备一定的文案创意构思能力者优先；快速的学习能力，抗压能力，沟通能力和执行能力，高度的责任心。 Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. Please read our Privacy Notice for more information on how we process the information you provide.

Responsibilities

The Ecommerce Executive will be responsible for advertising on major ecommerce platforms, developing advertising plans based on brand marketing strategies, and optimizing ad performance to achieve ROI goals. They will also analyze key performance indicators and collaborate closely with brand clients and design teams to enhance advertising effectiveness.