Ecosystem Marketing Manager & Event Lead 生态系统营销经理和活动负责人 at Hyphen Connect Limited

Shenzhen, Guangdong Province, China -

Full Time

Start Date

Immediate

Expiry Date

28 Apr, 26

Salary

0.0

Posted On

28 Jan, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Ecosystem Marketing, Event Leadership, Partnership Development, Web3 Knowledge, Project Management, Communication Skills, Strategic Thinking, Technical Understanding, Community Growth, Institutional Engagement, Data Analysis, Stakeholder Management, Cross-Functional Collaboration, Narrative Development, Campaign Frameworks, Developer Engagement

Industry

Staffing and Recruiting

Description

We are supporting a well-funded, next-generation Layer 1 blockchain project. The platform is purpose-built for the tokenization and on-chain circulation of real-world assets (RWA) and stablecoins, with a strong focus on institutional adoption. The team is building infrastructure that bridges traditional Web2 institutions into Web3, expanding on-chain asset diversity, unlocking new yield opportunities, and enabling broader investor participation. Their mission is to help enterprises overcome operational, regulatory, and knowledge barriers, allowing them to deploy assets on-chain in a secure, compliant, and scalable manner. With deep RWA domain expertise and strong technical execution, the team is developing institutional-grade blockchain infrastructure and a comprehensive decentralized ecosystem designed to support large-scale, real-world asset adoption. We are seeking an Ecosystem Marketing Manager & Event Lead to define and execute our ecosystem growth strategy. This role is designed for a strategic operator who understands how to position a Layer 1 network within the broader Web3 landscape, build meaningful partnerships, and use high-impact events as a catalyst for ecosystem expansion, developer adoption, and institutional engagement. Responsibilities Own and execute the ecosystem marketing strategy, positioning the network as a core infrastructure layer for RWA, stablecoins, and institutional use cases. Design and lead global ecosystem events, including developer conferences, hackathons, roadshows, demo days, and institutional forums, from strategy to execution. Build and manage relationships with developers, founders, protocols, venture partners, and ecosystem stakeholders to drive long-term network adoption. Collaborate closely with BD, product, and engineering teams to align ecosystem messaging with protocol capabilities, roadmap milestones, and partner launches. Develop ecosystem narratives, campaign frameworks, and go-to-market strategies that clearly communicate the network’s technical and institutional value proposition. Manage external agencies, community partners, and vendors to ensure high-quality execution across events, sponsorships, and ecosystem initiatives. Track and analyze ecosystem growth metrics (developer engagement, partner activity, event ROI) and iterate strategies based on data-driven insights. Represent the project at major industry conferences and ecosystem events as a senior ecosystem spokesperson. Professional Profile 5+ years of experience in ecosystem marketing, community growth, partnerships, or event leadership within Web3, fintech, or high-growth technology environments. Strong understanding of Layer 1 / Layer 2 ecosystems, developer communities, and the dynamics of decentralized networks. Proven experience leading large-scale Web3 events, hackathons, or ecosystem programs with measurable impact. Exceptional communication skills, with the ability to translate complex technical concepts into clear, compelling narratives for diverse audiences. Strategic thinker with hands-on execution ability, comfortable operating in fast-moving, ambiguous environments. Experience working cross-functionally with engineering, product, BD, and leadership teams. Highly Valued Skills Existing network across Web3 developers, founders, VC funds, and ecosystem partners. Experience working with institutional-facing blockchain products or RWA-related initiatives. Strong project management skills with the ability to manage multiple initiatives simultaneously. Prior experience scaling early-stage blockchain ecosystems from zero to one. 我们正在支持一个资金充足的下一代 Layer 1 区块链项目。该平台专门用于现实世界资产（RWA）和稳定币的代币化及链上流通，重点关注机构的采用。团队正在构建基础设施，将传统的 Web2 机构连接到 Web3，拓展链上资产的多样性，解锁新的收益机会，并促进更广泛的投资者参与。他们的使命是帮助企业克服操作、监管和知识障碍，使其能够以安全、合规和可扩展的方式在链上部署资产。凭借深厚的现实世界资产领域专业知识和强大的技术执行能力，团队正在开发面向机构的区块链基础设施和综合去中心化生态系统，旨在支持大规模的现实世界资产采纳。我们正在寻找一位生态系统营销经理和活动负责人，负责定义和执行我们的生态系统增长战略。这个角色专为理解如何在更广泛的 Web3 生态中定位 Layer 1 网络的战略运营者而设计，旨在建立有意义的合作伙伴关系，并利用高影响力的活动作为生态系统扩展、开发者采纳和机构参与的催化剂。职责拥有并执行生态系统营销战略，将网络定位为 RWA、稳定币和机构用例的核心基础层。设计和主导全球生态系统活动，包括开发者大会、黑客马拉松、路演、展示日和机构论坛，从战略到执行全程参与。建立和管理与开发者、创始人、协议、风险投资伙伴和生态系统利益相关者的关系，以推动长期网络采纳。与业务发展、产品和工程团队密切合作，以使生态系统信息与协议能力、路线图里程碑和合作伙伴发布保持一致。开发生态系统叙事、营销框架和市场推广战略，清晰地传达网络的技术和机构价值主张。管理外部机构、社区合作伙伴和供应商，以确保在活动、赞助和生态系统倡议中的高质量执行。跟踪和分析生态系统增长指标（开发者参与、合作伙伴活动、活动投资回报率），并根据数据驱动的洞察迭代战略。作为高级生态系统发言人，代表项目参加主要行业会议和生态系统活动。专业背景在 Web3、金融科技或高增长技术环境中拥有 5 年以上生态系统营销、社区增长、合作伙伴关系或活动领导经验。对 Layer 1 / Layer 2 生态系统、开发者社区以及去中心化网络的动态有深入理解。具备主导大规模 Web3 活动、黑客马拉松或生态系统项目的经验，且有可衡量的影响。出色的沟通能力，能够将复杂的技术概念转化为清晰、有说服力的叙述，使不同受众易于理解。具有战略思维能力和动手执行能力，能够在快速变化和模糊的环境中自如运作。具备与工程、产品、业务发展和领导团队跨职能合作的经验。高度重视的技能在 Web3 开发者、创始人、风险投资基金和生态系统合作伙伴中已有网络。具有使用面向机构的区块链产品或与 RWA 相关的倡议方面的经验。强大的项目管理技能，能够同时管理多个计划。之前有从零到一扩展早期区块链生态系统的经验。

Responsibilities

The Ecosystem Marketing Manager & Event Lead will own and execute the ecosystem marketing strategy while designing and leading global ecosystem events. This role involves building relationships with key stakeholders to drive network adoption and collaborating with various teams to align messaging with protocol capabilities.