Events Manager at Ad Astra Info Systems Llc

Overland Park, Kansas, United States -

Full Time

Start Date

Immediate

Expiry Date

02 Jun, 26

Salary

0.0

Posted On

04 Mar, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Event Strategy, Event Planning, Event Execution, Budget Management, Vendor Management, Stakeholder Management, Project Management, Contract Negotiation, Lead Generation, Brand Visibility, Client Relationship Management, Cross-functional Collaboration, Data Analysis, Strategic Judgment, Communication, Event Technology

Industry

Higher Education

Description

Competitive Compensation & Benefits Package * 401(k) with Profit Sharing * Flexible Time Off * Office Dog!! ABOUT US By combining our unparalleled domain expertise with leading-edge technology, Ad Astra is helping higher education in its mission to advance timely student completions. We are building a cloud-based software platform that will provide the foundation for our next generation of industry-leading solutions and analytics. Simply put, we're helping students graduate faster. OUR CORE VALUES * We recognize talent. We recognize and appreciate the unique God-given talents that our people bring to Ad Astra. Aligning these individual gifts with our work sets team members up to succeed. * We’re unpretentious. There’s no room for ego. We admit our imperfections and have the humility to know what we don’t know. * We’re passionate. We aren’t satisfied with the status quo. We’re on a mission together to protect the value of degree completion and to transform the higher education industry. * We’re pioneering. We’re pioneering and aren’t afraid of failing—in fact, we celebrate it. We love it when our people boldly experiment with innovative solutions. * We love fun. The health of our relationships is strengthened by working with people who stretch our thinking—and by enjoying the lighter side of life together. We don’t take ourselves too seriously, but we do take fun seriously. * We have grit. Beyond talent and intelligence, our people have stick-to-itiveness. We push through challenges to make goals a reality. POSITION SUMMARY The Events Manager leads the strategy, planning, and execution of Ad Astra’s event portfolio. This role ensures our events drive brand visibility, deepen client relationships, and contribute to pipeline growth — while delivering professional, polished experiences. As a strategic function within Marketing, the Events Manager leads cross-functional collaboration with Sales, Client Success, key internal stakeholders, and external partners to align events to business priorities. The role is accountable for portfolio planning, budget recommendations, measurable impact contribution, and consistent, high-quality execution. Success requires strong strategic judgment, clear communication, and confidence operating in high-visibility environments. ESSENTIAL FUNCTIONS / CORE RESPONSIBILITIES Event Strategy & Ownership * Lead development of events strategy and annual events calendar, aligning all events to company priorities and marketing objectives. * Evaluate, recommend, and prioritize event investments (industry conferences, regional summits, owned events) based on marketing objectives, campaign alignment, lead generation opportunity, client engagement value, and internal stakeholder input. * Define clear objectives and success metrics for each event, including target audience, engagement goals, advocacy impact, and measurable outcomes. * Establish clear pre-, during-, and post-event activation plans. Annual Client Conference Ownership * Own the end-to-end strategy and execution of Ad Astra’s annual client conference, ASPIRE. * Develop the annual theme, structure, and attendee experience in collaboration with leadership and internal stakeholders. * Lead venue coordination, vendor management, sponsorship management, and production planning. * Align ASPIRE content to product roadmap, client engagement priorities, and advocacy goals. * Oversee promotion strategy and drive registration/attendance in partnership with the Marketing, Client Success, and Sales teams. * Ensure post-event reporting and follow-through. Planning, Budgeting, Performance * Develop annual event budget recommendations. Use data and insights to inform decisions about event participation, sponsorship levels, and future investments. * Forecast, track, and manage event spend within the approved budget, providing regular reporting and proactively flagging risks or variances. * Negotiate vendor contracts and manage event-related procurement. * Identify cost efficiencies while maintaining experience quality. * Contribute to department OKRs through event-driven demo bookings, client engagement touchpoints, advocacy participation, and brand visibility. * Partner with Operations to track and report event performance metrics, conduct post-event analysis, and use insights to inform future strategy and investment decisions. Experience Design & Execution * Lead end-to-end execution of all events, including logistics, vendor management, travel, staffing, registration, and onsite production (venue setup/teardown, AV, catering). * Collaborate with subject matter experts and internal stakeholders to source speakers aligned to business strategy and event messaging. Support content development and coordinate speaker logistics. * Manage registration platforms and event technology tools. * Partner with Design and marketing colleagues to ensure professional, brand-aligned experiences across all event touchpoints. * Create standardized processes and playbooks to improve event execution year over year. * Delegate and coordinate support resources as needed. Cross-Functional Coordination * Establish and lead regular cross-functional planning touchpoints to ensure alignment, transparency, and timely execution. * Partner with Sales, Client Success, Product Marketing Manager, and Client Advocacy & Growth Manager to ensure event goals align with campaign strategy, pipeline generation target, and customer engagement needs. * Prepare and align company representatives on onsite event logistics, expectations, lead capture strategy, and follow-up processes. * Serve as the primary owner of event planning and execution. * Ensure timely communication with leadership regarding plans and progress. POSITION REQUIREMENTS * 4–7 years of professional event management experience (conference experience required) * Experience owning multi-day conferences or large-scale events * Demonstrated ability to manage budgets and vendors * Strong business acumen with the ability to connect events to revenue, retention, and brand impact * Strong project management and organizational skills * Comfortable balancing strategic planning with hands-on execution * Strong communication, presentation, and stakeholder management skills * Experience working cross-functionally within marketing or corporate environments * Ability to operate independently and drive initiatives forward Preferred: * Bachelor’s degree in event management, marketing, hospitality, or a related field * Experience in B2B or higher education markets * Experience with event platforms (e.g., STOVA or similar) * Experience aligning events to marketing campaigns and product launches ESSENTIAL COMPETENCIES * Strategic thinking – Translates company objectives and budget parameters into clear, actionable event strategy. * Operational excellence – Brings structure, systems, and repeatability to event planning and execution. * Ownership & accountability – Takes initiative, drives work forward independently, and follows through on commitments. * Execution focus – Operates with urgency while maintaining attention to detail and quality. * Cross-functional collaboration – Builds strong partnerships across teams to align events with business priorities. * Problem solving – Anticipates challenges and identifies practical, solution-oriented paths forward. * Data-driven judgment – Uses performance data and business context to inform decisions, prioritization, and investment. HOW PERFORMANCE IS MEASURED FOR THIS ROLE Performance is measured by the effectiveness of the events strategy, alignment to business priorities, budget discipline, measurable event outcomes, execution quality, cross-functional satisfaction, and continuous improvement year over year.

Responsibilities

The Events Manager leads the strategy, planning, and execution of the company's event portfolio to drive brand visibility, deepen client relationships, and contribute to pipeline growth. This role involves leading cross-functional collaboration, owning portfolio planning, budget recommendations, and ensuring consistent, high-quality execution across all events.