Executive - Influencer Marketing at WPP

Hyderabad, Telangana, India -

Full Time

Start Date

Immediate

Expiry Date

03 May, 26

Salary

0.0

Posted On

02 Feb, 26

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Attention To Detail, Excel Skills, Data Entry, Workflow Tools, Influencer Platforms, Google Searches, Brand Safety, Campaign Setup, Data Collection, Reporting

Industry

Advertising Services

Description

About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. Overview: This role supports influencer campaign operations by ensuring accurate data collection, value matching (creator brand safety check), and reporting across internal tools (Traackr, PowerBI, and BrandAI). The candidate will work closely with the campaign team to maintain compliance and updated data across traackr & powerBI. Key Responsibilities: Value Matching & Influencer Data Research Conduct manual and AI-assisted Google searches to validate influencer reputation Review and scan influencer content (manual + AI agent support) for brand safety Use Traackr to verify influencer data such as audience quality and engagement rate Update internal market trackers (Excel-based) Traackr Campaign Setup & Maintenance Retrieve influencer and campaign data from BrandAI Grid Builder Create and set up campaigns in Traackr Collect campaign performance upon completion and update performance results in Traackr & PowerBI Requirements: Strong attention to detail and comfort with repetitive, accuracy-focused tasks Basic Excel skills (filter, sort, data entry) Ability to follow structured workflows and maintain documentation Ability to use dashboard and workflow tools (Traackr, PowerBI, BrandAI) - training will be provided Familiarity with influencer platforms (Instagram, TikTok, YouTube) is a plus Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice for more information on how we process the information you provide.

Responsibilities

This role supports influencer campaign operations by ensuring accurate data collection and reporting. The candidate will work closely with the campaign team to maintain compliance and updated data across internal tools.