Executive, Membership Marketing Communications at Mandai Wildlife Reserve
Singapore, , Singapore -
Full Time


Start Date

Immediate

Expiry Date

20 Nov, 25

Salary

0.0

Posted On

21 Aug, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Campaigns, Rfm, Online Platforms, Key Metrics, Timelines, Rollout, Customer Service

Industry

Marketing/Advertising/Sales

Description

Advertised on: 20 Aug 2025
Mandai Wildlife Group is the steward of Mandai Wildlife Reserve, a unique wildlife and nature destination in Singapore that is home to world-renown wildlife parks which connect visitors to the fascinating world of wildlife. The Group is driving an exciting rejuvenation plan at Mandai Wildlife Reserve, adjacent to Singapore’s Central Catchment Nature Reserve, that will integrate five wildlife parks with distinctive nature-based experiences, green public spaces and an eco-friendly resort.

JOB REQUIREMENTS

  • Plan, create, and deploy regular newsletters and campaign-based eDMs to members, ensuring content relevance and high engagement rates.
  • Maintain and update membership-related content on the website and other online platforms, including membership portal to ensure information is current, accurate, and engaging.
  • Maintain a strong focus on customer service, ensuring a positive and seamless member journey from sign-up to renewal using online platforms.
  • Respond to and execute communications requests from all stakeholders, ensuring messaging consistency and alignment with membership objectives.
  • Assist in the planning, coordination, and rollout of Membership Go-To-Market (GTM) campaigns, including creative assets and timelines.
  • Support the planning and delivery of member engagement activities, events, and programming to enhance member satisfaction and loyalty.
  • Support the Recency, Frequency & Monetary (RFM) project to identify, segment, and engage members effectively based on behavioural data.
  • Prepare monthly and performance reports, tracking key metrics to measure the effectiveness of RFM, eDMs, campaigns and identify areas for improvement.
    Specialization
    :
    Administration / Support Function
    Type of Employment
    :
    Permanent
    Minimum Experience
    :
    2
    Work Location
    :
    Corporate Office
Responsibilities
  • Plan, create, and deploy regular newsletters and campaign-based eDMs to members, ensuring content relevance and high engagement rates.
  • Maintain and update membership-related content on the website and other online platforms, including membership portal to ensure information is current, accurate, and engaging.
  • Maintain a strong focus on customer service, ensuring a positive and seamless member journey from sign-up to renewal using online platforms.
  • Respond to and execute communications requests from all stakeholders, ensuring messaging consistency and alignment with membership objectives.
  • Assist in the planning, coordination, and rollout of Membership Go-To-Market (GTM) campaigns, including creative assets and timelines.
  • Support the planning and delivery of member engagement activities, events, and programming to enhance member satisfaction and loyalty.
  • Support the Recency, Frequency & Monetary (RFM) project to identify, segment, and engage members effectively based on behavioural data.
  • Prepare monthly and performance reports, tracking key metrics to measure the effectiveness of RFM, eDMs, campaigns and identify areas for improvement.
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