Executive, Performance at WPP

Ho Chi Minh City, , Vietnam -

Full Time

Start Date

Immediate

Expiry Date

26 Jan, 26

Salary

0.0

Posted On

28 Oct, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Marketing, Campaign Management, Programmatic Buying, Social Media, Data Analysis, Communication, Team Collaboration, Time Management, Problem Solving, Attention to Detail, Adaptability, Learning, Microsoft Excel, Google Ads, Facebook Business Manager, DSPs

Industry

Advertising Services

Description

About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. Role Summary and Impact Campaign Activation & Management: Activate, manage, and optimize digital campaigns across various programmatic platforms (e.g., Display & Video 360, The Trade Desk) and social media channels (e.g., Facebook, LinkedIn, TikTok). Undertake the end-to-end campaign setup process, ensuring accuracy, adherence to best practices, and troubleshooting any tracking or discrepancy issues. Create detailed implementation plans, including targeting, bidding strategies, and creative specifications. Strategy & Planning Support: Support managers in developing full-funnel media plans that strategically leverage both social and programmatic tactics to achieve client objectives. Contribute to the ongoing refinement of media strategies based on performance data and market trends. Performance Monitoring & Optimization: Proactively monitor campaign performance, identify trends, and implement in-flight optimizations to maximize ROI and meet KPIs. Conduct thorough analysis of campaign data to provide actionable insights during mid and post-campaign reports. Proactively flag potential issues and troubleshoot working with publishers and platform support teams. Collaboration & Communication: Foster effective collaboration and positive working relationships within the performance team, as well as with planning teams and external partners. Communicate campaign performance, insights, and recommendations clearly and concisely to internal stakeholders. Learning & Development: Attain and maintain key platform certifications (e.g., Facebook Blueprint, Google Ads, DSP accreditations). Stay abreast of digital marketing industry trends, best practices, and emerging technologies. Ad-hoc Projects: Undertake any other projects or tasks assigned from time to time to support team and client objectives. Skills and experience Education: Bachelor’s degree in Media & Advertising, Mass Communication, Business Administration, Digital Marketing, Computer Science, or a related field. Experience: Any working experience in Digital Marketing or relevant internship programs is highly valued. Demonstrated expertise or strong interest in Paid Social and/or Programmatic Buying is a significant plus. (For more experienced candidates: 1-2 years of industry experience in a similar role is preferred.) Technical Proficiency: Proficient with Microsoft Excel and PowerPoint. Familiarity with self-serve platforms such as Google Ads and Facebook Business Manager. Understanding of the programmatic buying process and the display, video, OTT, and audio inventory ecosystem, including ad formats. Bonus Points: Experience with DSPs (e.g., DV360, The Trade Desk) and/or knowledge of ad operations and measurement platforms (e.g., Integral Ad Science, MOAT, Double Verify, Sizmek). Key Competencies: Strong Desire to Learn & Grow: A curious mindset and a proactive approach to acquiring new knowledge and skills. Analytical & Problem-Solving: Strong ability to analyze data, identify insights, and develop creative solutions. Detail-Oriented & Meticulous: Exceptional attention to detail, ensuring accuracy in all tasks. Effective Communication: Excellent verbal and written communication skills, with the ability to adjust to a fast-changing environment. Team Player: Able to receive and provide feedback professionally, thrive in a collaborative team environment, and work seamlessly with others. Time Management & Multitasking: Responsive to deadlines and capable of managing multiple campaigns and tasks simultaneously. Proactive: Eager to seek feedback, take initiative, and continuously improve your work. Adaptability: Comfortable working in a dynamic and evolving digital landscape. Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted. Please read our Privacy Notice for more information on how we process the information you provide.

Responsibilities

The role involves activating, managing, and optimizing digital campaigns across various platforms while supporting the development of media plans. Additionally, it includes monitoring campaign performance and collaborating with internal teams and external partners.