Executive/Senior Executive, Integrated Marketing at We. Singapore

, , Singapore -

Full Time

Start Date

Immediate

Expiry Date

03 Feb, 26

Salary

0.0

Posted On

05 Nov, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Client Relationship Management, Project Development, Digital Marketing, Content Creation, Campaign Execution, Social Media, Analytics, SEO, CRM, Team Collaboration, Organizational Skills, Communication Skills, Adaptability, Learning Agility, B2B Marketing, G2B Marketing

Industry

Public Relations and Communications Services

Description

About Us We. is a global communications agency helping brands navigate an ever-changing world. We’ve spent decades at the intersection of technology and humanity, translating new innovations into meaningful experiences that connect with people. As change accelerates and expectations evolve, we use our expertise to help brands communicate through complexity to drive connection, understanding and progress. We offer a range of solutions with this in mind, across diverse industries, audiences and stakeholders. In a city fueled by innovation and ambition, our teams in Singapore are passionate about Singapore Inc. We shape brand narratives and share stories that masterfully blend communications with data, strategy, earned-centric creativity and digital-first thinking. Our deep expertise in Public Sector, Travel & Tourism, Tech, and B2B industries combined with proprietary AI tools and a leading-edge tech stack ensure that we transform content into connections and stories into impact. Purpose of the Position: This role presents an exciting opportunity for an emerging professional to kickstart their career in building an agency of the future and shaping its culture. You will gain valuable exposure to growing APAC capabilities and work within a centre of excellence while learning from experienced professionals. Have an idea you believe in? Let's explore it together. We. is entrepreneurial and agile, providing the perfect environment for career growth. Responsibilities: Client Relationship & Business Support Support day-to-day client relationships and assist in project development and execution for B2B and G2B clients in industries including but not limited to technology and public sector. Learn to provide strategic support and contribute to digital, campaign and content initiatives under senior guidance. Assist cross-functional teams in delivering integrated campaigns with strong organizational skills, ensuring alignment with client objectives, timelines, and KPIs. Support an integrated and channel-agnostic approach across projects, helping connect content, creative, and media elements. Assist in developing project briefs and research materials, working closely with strategists, paid media specialists, video producers, writers, and designers. Stay current with trends and developments in digital marketing, creative B2B communications, and client industries. Contribute to building the team's collective knowledge in digital, content, and integrated communications through active learning and sharing. Support budget tracking, resource planning, and team coordination to ensure smooth operations. Assist in new business development processes and contribute to client relationship building. Help identify opportunities to improve internal workflows and campaign delivery processes. Integrated Marketing & Connections Planning Support Support the execution of integrated marketing campaigns, helping translate strategic insights into digital-first content, PR, influencer, social media, and paid media activations. Learn to understand complex B2B and G2B subject matter, working with content and creative teams to ensure messaging accuracy and platform appropriateness. Develop understanding of paid social media fundamentals, including basic setup, targeting concepts, and performance monitoring. Build familiarity with major social platforms (e.g. LinkedIn, Instagram, Facebook, YouTube, Twitter), learning publishing workflows and performance interpretation using third-party tools (e.g. Sprinklr, Hootsuite, Falcon). Gain exposure to digital tools for social listening, analytics, SEO, CMS, and marketing automation (e.g. Talkwalker, Socialbakers, Google/Adobe Analytics, WordPress), learning to derive basic insights for campaign support. Assist in defining and tracking KPIs across integrated marketing campaigns, learning to use performance data for campaign assessment and optimization support. Qualifications: Fresh graduate or up to 1- 3 year of experience in marketing, communications, advertising, PR, digital marketing, or related fields (internship experience welcome). Basic familiarity with social media platforms and digital marketing concepts, with eagerness to learn about campaign planning and execution. Demonstrates analytical thinking and willingness to learn digital analytics and data interpretation. Basic knowledge or interest in learning SEM, SEO, CRM, Google Analytics, Adobe Analytics, and CMS platforms is a plus. Understanding of or interest in integrated marketing principles and how digital touchpoints connect to business objectives. Adaptability and enthusiasm for learning in a fast-paced environment, with a proactive and self-motivated personality. Enjoy working in a diverse and multi-cultural environment. Ability to work collaboratively in teams and take direction from senior professionals. Strong organizational skills and ability to manage multiple tasks with support in a deadline-driven environment. Excellent communication skills and eagerness to grow professionally. Bachelor's degree in Marketing, Communications, Business, or related field preferred. #LI-EC1 #LI-hybrid Equal Opportunity: WE provides equal employment opportunity and does not discriminate against an employee or applicant because of age, race, color, religion, gender, national origin, veteran status, disability, sexual orientation, gender identity, marital status, or other legally protected class status. Diversity and Inclusion: WE values a diverse and inclusive workforce and is committed to creating a workplace where everyone thrives. We promote an atmosphere in which diversity of people and ideas are welcomed and valued. Diversity includes differences in race, religion, gender, age, lifestyle, ethnic background and sexual orientation as well as differences in experiences and ideas Applicants are encouraged to submit their applications without their self-portrait, information on age, race, color, religion, gender, national origin, veteran status, disability, sexual orientation, gender identity, marital status, or other legally protected class status.

Responsibilities

The role involves supporting day-to-day client relationships and assisting in project development for B2B and G2B clients. Additionally, the position includes executing integrated marketing campaigns and contributing to digital content initiatives.