Field Marketing Manager at Air

New York, New York, United States -

Full Time

Start Date

Immediate

Expiry Date

02 Jan, 26

Salary

156000.0

Posted On

04 Oct, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Field Marketing, Event Management, Experiential Marketing, Project Management, Budget Negotiation, Sales Collaboration, Creative Design, CRM Tools, Automation Tools, Image Recognition, Approval Workflows, Community Engagement, ROI Measurement, Customer Coverage, Intent Data, Vendor Management

Industry

Software Development

Description

Air is a Creative Ops System for creative teams. Our product automates the mindless tasks that creatives and marketers do every day to manage content and unlocks creativity through image recognition, automated versioning, and approval workflows. We launched in March 2021 and have raised +$70m from world-class venture capital groups including Avenir, Tiger Global, Headline Ventures, Lerer Hippeau, WndrCo, and Slack Ventures. This role requires in-office attendance at least 3 days/week in New York City. Air is looking for an experienced Field Marketing Manager that will own the strategy and execution of our field marketing motion—driving pipeline, revenue, and brand credibility through conferences, hosted dinners, and Air-branded events. This role will be responsible for building a repeatable, ROI-positive event engine: from designing creative, on-brand activations at priority conferences, to operationalizing a scalable sales dinner program, to launching Air’s own community-driven events around key product and market moments. Core Responsibilities Build and execute Air’s conference strategy Attend priority conferences with measurable ROI. Partner with Sales to strategically decide on conference sponsorship strategy, building a repeatable pipeline driving motion. Design creative, brand-aligned booth and activation experiences that align with Air’s brand. Run pre-event outreach campaigns and post-event follow-up workflows in coordination with sales and marketing. Operationalize a repeatable sales dinner program Host regularly scheduled dinners across core markets—helping source and influence pipeline and maintaining ICP density in attendance. Build a city rotation strategy based on customer coverage, intent data, and existing pipeline opportunities. Establish a repeatable venue/vendor roster and dinner playbook, including standardized invite process and exec follow-ups. Launch and scale owned field events around strategic opportunities Deliver medium-sized Air-branded events with measurable downfunnel ROI. Develop a modular “Air playbook” for hosted events that blends community, product education, and cultural relevance. Align event programming with launches, campaigns, or external events. Explore co-marketing formats with partners and customers to extend reach and credibility. Experience: 5+ years of field marketing, events, or experiential marketing in a fast-paced, high-growth environment (ideally in creative or technology-driven industries). Technical Ability: Proficient in using event platforms and CRM/automation tools (Salesforce). Strong project management and budget/vendor negotiation skills. Comfortable using collaborative design tools like Figma. Entrepreneurial Drive: You like to work in public, own problems end-to-end, and move with intentional speed - so your best ideas ship fast and make a visible dent. Obsessed with Winning: Everyone at Air plays to win, says the hard thing, and progresses every day while building genuine relationships. How we work at Air: Act like a driver: Take initiative and ownership without waiting to be told. Work in public: Share ideas openly, get feedback early, and collaborate across teams. Play to win: Aim high and bring creativity, adaptability, and focus to your work. Say the hard thing: Give and receive feedback with clarity and respect. Disagree and commit: Debate honestly, then align quickly to move forward together. Why Air? Growth and Impact: Join a rapidly scaling company with a mission to transform the creative ops space. Your work will have a direct, tangible impact on our ARR growth. Comprehensive Benefits: We offer competitive medical, dental, and vision insurance, along with dependent coverage. You’ll also enjoy a generous work-from-home stipend, professional development reimbursement, and unlimited vacation days. Commitment to Diversity: We believe in the power of diverse perspectives and strive to create an inclusive culture that welcomes individuals from all backgrounds and experiences. Competitive Compensation: The compensation range for this role is USD $91,000 - $156,000 base salary. At Air, we’re committed to building a world-class team and helping every individual reach their full potential. If you're passionate about solving big problems and growing with an innovative company, we’d love to meet you!

Responsibilities

The Field Marketing Manager will own the strategy and execution of field marketing initiatives, focusing on driving pipeline, revenue, and brand credibility through various events. Responsibilities include building a conference strategy, operationalizing a sales dinner program, and launching community-driven events.