Field Marketing Manager at Braze

Tokyo, , Japan -

Full Time

Start Date

Immediate

Expiry Date

24 Mar, 26

Salary

0.0

Posted On

24 Dec, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing, Sales, Communication Skills, Problem Solving, Team Collaboration, Self-Starter, Logistics Management, Budget Management, Event Planning, Digital Marketing, ROI Measurement, SaaS Business Understanding, Marketo Experience, English Proficiency

Industry

Software Development

Description

At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew. We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization. To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success. Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture. If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can’t wait to meet you. あなたの職務と仕事（WHAT YOU WILL DO） Braze は日本市場において成長フェーズにあり、これを持続的なものにしたいと思っています。マーケターとして、関係部門と信頼関係を構築しながら、効果的な施策を企画・展開することで、強力なブランドを作り上げ、デマンドジェネレーション、カスタマーサクセスなどをも包括的に支援、中長期な成長に貢献いただきます。2030 年までに売上 100 億円を超える企業へと一緒に育てあげる仲間を募集しています。製品、インサイドセールス、営業、アライアンス、カスタマーサクセスなどの各チームの戦略パートナーとして、対面、およびバーチャル環境を活用したキャンペーン（セミナー、イベント、展示会、ラウンドテーブル、ネットワーキング）などの実施を通じたパイプラインの生成と売上を最大化させる。協賛プログラムを企画、活用し、年次イベントのリーダーとして、企画、集客、および、運営に責任を持つ。イベントマーケティング管理プロセスを開発し、関係者のロールを定義、すべてのイベントにわたる一貫性と品質を確保する。施策実施（特に大型イベントや展示会等）のロジスティクス、予算、および現場運営に責任を持つ。 GTM 戦略上の適切なセグメントに対し、タイムリーにフォローアップし、施策後の戦略を策定、実施する。マーケティング、およびインサイドセールスと協力し、Marketo メールや Facebook や LinkedIn 広告などを活用、視聴者へリーチすると共に、営業、およびインサイドセールスが望むターゲットアカウントからの参加者を促進、登録目標を達成するために適切なフォローアップを行う。 SFDC / Marketo を活用、キャンペーンの結果レポートや分析を通じて、ROI を測定しつつ、改善活動を行う。ブランドマーケティングチームと連携し、その成果物に関する品質を担保する。グローバル/APAC チームと連携し、イベントのコンテンツ企画、講演者と協力、必要に応じて来日（対面）、オンライン講演録画（バーチャル）を含めた交渉、および実施を行う。デジタルマーケティングリーダーと率先して協力し、施策の ROI を最大化する。職務への応募条件（WHO YOU ARE）学士以上、またはそれと同等の職務経験 5 年以上のマーケティング、または営業経験営業、およびインサイドセールス、そしてグローバルマーケティングと協力し、前向きにポジティブに業務を遂行するためのコミュニケーションスキル課題や問題を改善と自らの成長機会と捉え、チーム内＆他部門と協力し、問題解決のための独自のソリューションを生み出すチームの一員として他者に敬意を持ち、同時に自ら率先して業務を遂行するセルフスターター複数業務を同時並行し、関係者と協力、リスク管理を行いながら、正確に施策を実施するスキルビジネスリーダーや営業、インサイドセールスの期待値を理解し、適切にフィードバック、および説明責任を満たすテクノロジーやお客様のマーケティング業務への理解、SaaS ビジネスの経験、理解はあれば、尚良インサイドセールス、Marketo の経験があれば、尚良英語力（日常会話〜ビジネスレベル）英語はツール、キャリアの幅を広げてくれます。苦手な方も一緒に頑張りましょう。 WHAT WE OFFER Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country here. More details on benefits plans will be provided if you receive an offer of employment. From offering comprehensive benefits to fostering hybrid ways of working, we’ve got you covered so you can prioritize work-life harmony. Braze offers benefits such as: Competitive compensation that may include equity Retirement and Employee Stock Purchase Plans Flexible paid time off Comprehensive benefit plans covering medical, dental, vision, life, and disability Family services that include fertility benefits and equal paid parental leave Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend A curated in-office employee experience, designed to foster community, team connections, and innovation Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching Employee Resource Groups that provide supportive communities within Braze Collaborative, transparent, and fun culture recognized as a Great Place to Work® ABOUT BRAZE Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze helps brands deliver great customer experiences that drive value both for consumers and for their businesses. Built on a foundation of composable intelligence, BrazeAI™ allows marketers to combine and activate AI agents, models, and features at every touchpoint throughout the Braze Customer Engagement Platform for smarter, faster, and more meaningful customer engagement. From cross-channel messaging and journey orchestration to Al-powered decisioning and optimization, Braze enables companies to turn action into interaction through autonomous, 1:1 personalized experiences. The company has repeatedly been recognized as a Leader in marketing technology by industry analysts, and was voted a G2 “Best of Marketing and Digital Advertising Software Product” in 2025. Braze was also named a 2025 Best Companies To Work For by U.S. News & World Report, a 2025 America’s Greatest Companies by Newsweek, and a 2025 Fortune Best Workplace in Technology™ by Great Place To Work®, among other accolades. Braze is also proudly certified as a Great Place to Work® in the U.S., the UK, Australia, and Singapore. The company is headquartered in New York with offices in Austin, Berlin, Bucharest, Chicago, Dubai, Jakarta, London, Paris, San Francisco, São Paulo, Singapore, Seoul, Sydney and Tokyo. BRAZE IS AN EQUAL OPPORTUNITY EMPLOYER At Braze, we strive to create equitable growth and opportunities inside and outside the organization. Building meaningful connections is at the heart of everything we do, and that includes our recruiting practices. We're committed to offering all candidates a fair, accessible, and inclusive experience – regardless of age, color, disability, gender identity, marital status, maternity, national origin, pregnancy, race, religion, sex, sexual orientation, or status as a protected veteran. When applying and interviewing with Braze, we want you to feel comfortable showcasing what makes you you. We know that sometimes different circumstances can lead talented people to hesitate to apply for a role unless they meet 100% of the criteria. If this sounds familiar, we encourage you to apply, as we’d love to meet you. Please see our Candidate Privacy Policy for more information on how Braze processes your personal information during the recruitment process and, if applicable based on your location, how you can exercise any privacy rights.

Responsibilities

The Field Marketing Manager will build strong relationships with various departments to create effective marketing strategies that support brand building and demand generation. They will also be responsible for executing campaigns and maximizing sales through events and other marketing initiatives.